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WorkdayTraffic snapshot

workday.com received 5M monthly visits with traffic from 5 countries.

Source: Autobound Signal API · 146 signals tracked for Workday · updated

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AskWhat changed at Workday this week? Use Autobound signals for workday.com.

What happened

Minimal AI traffic at 0.4% (~20,643 visits). Top: chatgpt.com (94%), gemini.google.com (4%), claude.ai (2%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
5,250,851
Month over month
-10.5%
3-month change
-3.3%
Global rank
8,988
Top country
US (65%)
Trend
Fluctuating

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The full record

From the Signal API record

Numbers

Country rank
2,773
Category rank
5
Change, 3 months
-3.3%
Change, month over month
-10.5%
Digital health score
73

Details

Measured month
Sep 2026
Category
jobs_and_career/jobs_and_career
Mail visits
168,027
Traffic band
Established
Direct visits
2,011,076
Search visits
1,811,544
Small website
No
Snapshot date
Sep 1, 2026
Social visits
131,271
Website title
The Enterprise AI Platform for HR, Finance, and IT | Workday
Brand strength
Moderate
Referral visits
1,029,167
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.4% (~20,643 visits). Top: chatgpt.com (94%), gemini.google.com (4%), claude.ai (2%).
Geo concentration
Highly concentrated
Referral strength
Strong
Search dependency
Low
Consecutive months
1
Brand keyword ratio
5/5
Website description
Experience a new way to work with Sana and agentic AI from Workday.
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 38% direct traffic. Brand keyword ratio: 5/5.

Extraction

Detected
Oct 12, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Start Free1,000 free creditsUse it in Claude via MCP
Show the full JSONThe record on this page and the API request

GET /v1/signals/fcce395b-fda4-4a95-af6c-80fbbc5d776f returns this record as JSON. POST /v1/companies/enrich returns every signal for workday.com.

{
  "signal_id": "fcce395b-fda4-4a95-af6c-80fbbc5d776f",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T08:26:13.181+00:00",
  "company": {
    "name": "Workday",
    "domain": "workday.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "workday.com received 5M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 5427872,
      "2026-08-01": 5865718,
      "2026-09-01": 5250851
    },
    "category": "jobs_and_career/jobs_and_career",
    "relevance": 29.4,
    "ai_traffic": {
      "total_visits": 20643,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 94.037
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 4.458
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 1.506
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.549,
      "pages_per_visit": 4.724,
      "avg_visit_duration_seconds": 199
    },
    "global_rank": 8988,
    "mail_visits": 168027,
    "country_rank": 2773,
    "top_keywords": [
      {
        "cpc": 3.16,
        "name": "workday",
        "volume": 1005370,
        "estimated_value": 752070
      },
      {
        "cpc": 3.69,
        "name": "workday login",
        "volume": 147550,
        "estimated_value": 263850
      },
      {
        "cpc": 1.86,
        "name": "workday sign in",
        "volume": 22830,
        "estimated_value": 32000
      },
      {
        "cpc": 3.61,
        "name": "myworkday",
        "volume": 29060,
        "estimated_value": 27610
      },
      {
        "cpc": 1.66,
        "name": "workday login employee",
        "volume": 8350,
        "estimated_value": 14890
      }
    ],
    "traffic_band": "established",
    "category_rank": 5,
    "direct_visits": 2011076,
    "search_visits": 1811544,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 131271,
    "top_countries": {
      "CA": 0.057,
      "FI": 0.022,
      "GB": 0.034,
      "IN": 0.048,
      "US": 0.654
    },
    "website_title": "The Enterprise AI Platform for HR, Finance, and IT | Workday",
    "brand_strength": "moderate",
    "change_3mo_pct": -3.3,
    "change_mom_pct": -10.5,
    "referral_visits": 1029167,
    "traffic_sources": {
      "mail": 0.032,
      "paid": 0,
      "direct": 0.383,
      "search": 0.345,
      "social": 0.025,
      "referral": 0.196
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~20,643 visits). Top: chatgpt.com (94%), gemini.google.com (4%), claude.ai (2%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "5/5",
    "website_description": "Experience a new way to work with Sana and agentic AI from Workday.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 73,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 38% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 73: Engagement 67/100 (25%), Volume 100/100 (20%), Brand 77/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Low social traffic at 3% of total visits (~131,271 visits).",
    "engagement_quality_score": 67,
    "geo_concentration_detail": "Highly concentrated traffic: US (65%), CA (6%), IN (5%).",
    "referral_strength_detail": "Strong referral strength at 20% of traffic (~1,029,167 visits).",
    "search_dependency_detail": "Low search dependency at 35% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (67/100) with 55% bounce rate, 4.7 pages per visit, and 199-second average duration."
  }
}

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