In Q1 2026, Xerox renamed its 'Reinvention-related costs' to 'Transformation-related costs,' spending $2 million on the initiative. This rebranding signals a continued, high-level focus on overhauling business operations, which could involve new software, process automation, and consulting services to achieve transformation goals.
Filing excerpt
In the first quarter of 2026, Xerox Holdings Corporation renamed “Reinvention-related costs” to “Transformation-related costs.” This change in terminology did not affect the nature of the costs.
What this signalsFilings often name leadership changes, deals and spending plans.
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This page shows a preview. The full sec-10q record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/2e240736-d076-45c6-adc7-ce2e63cbf4a9 returns this record as JSON. POST /v1/companies/enrich returns every signal for xerox.com.
{
"signal_id": "2e240736-d076-45c6-adc7-ce2e63cbf4a9",
"signal_type": "sec-10q",
"signal_subtype": "digitalTransformation",
"detected_at": "2026-05-12T09:24:56.831+00:00",
"company": {
"name": "Xerox",
"domain": "xerox.com"
},
"data": {
"detail": "In Q1 2026, Xerox renamed its 'Reinvention-related costs' to 'Transformation-related costs,' spending $2 million on the initiative. This rebranding signals a continued, high-level focus on overhauling business operations, which could involve new software, process automation, and consulting services to achieve transformation goals.",
"metrics": {
"timeframe": "current_quarter",
"dollar_context": "Q1 2026 Transformation-related costs",
"dollar_millions": 2
},
"summary": "Xerox rebrands 'Reinvention' program as 'Transformation', incurring $2M in Q1 costs",
"excerpts": "In the first quarter of 2026, Xerox Holdings Corporation renamed “Reinvention-related costs” to “Transformation-related costs.” This change in terminology did not affect the nature of the costs.",
"relevance": 0.75,
"sentiment": "neutral",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/108772/000177045026000030/xrx-20260331.htm",
"filing_date": "2026-05-07",
"filing_year": 2026,
"fiscal_year": 0,
"fiscal_year_end": "03/31",
"sales_relevance": "Multi-year tech investment",
"signal_category": "strategic"
}
}
curl https://signals.autobound.ai/v1/signals/2e240736-d076-45c6-adc7-ce2e63cbf4a9 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"xerox.com","limit":20}'Long text fields are shortened on this page.
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