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Zimmer BiometTraffic snapshot

zimmerbiomet.com received 299K monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.7% (~2,118 visits). Top: chatgpt.com (47%), perplexity.ai (29%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
298,778
Month over month
-7.5%
3-month change
-7.9%
Global rank
127,735
Top country
US (54%)
Trend
Consecutive decline

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
52,211
Category rank
1,176
Change, 3 months
-7.9%
Change, month over month
-7.5%
Digital health score
65

Details

Measured month
Jun 2026
Category
health/health
Mail visits
4,183
Traffic band
Developing
Direct visits
120,408
Search visits
90,530
Small website
No
Snapshot date
Jun 1, 2026
Social visits
49,000
Website title
Zimmer Biomet: Innovations in Orthopedic Care
Brand strength
Strong
Referral visits
30,475
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.7% (~2,118 visits). Top: chatgpt.com (47%), perplexity.ai (29%).
Geo concentration
Highly concentrated
Referral strength
Moderate
Search dependency
Low
Consecutive months
3
Engagement quality
High
Brand keyword ratio
2/5
Website description
zimmer biomet is a global medical technology leader offering innovative implants and digital technologies across all stages of the patient journey.
Country rank country
US
Digital health label
Good
Brand strength detail
Strong brand recognition with 40% direct traffic. Brand keyword ratio: 2/5.

Extraction

Detected
Jul 16, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/f055b284-4e0d-4188-9b3c-d9a937d5a387 returns this record as JSON. POST /v1/companies/enrich returns every signal for zimmerbiomet.com.

{
  "signal_id": "f055b284-4e0d-4188-9b3c-d9a937d5a387",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-07-16T05:47:47.308+00:00",
  "company": {
    "name": "Zimmer Biomet",
    "domain": "zimmerbiomet.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "zimmerbiomet.com received 299K monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-04-01": 324531,
      "2026-05-01": 323096,
      "2026-06-01": 298778
    },
    "category": "health/health",
    "relevance": 18.1,
    "ai_traffic": {
      "total_visits": 2118,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 47.452
        },
        {
          "name": "perplexity.ai",
          "rank": 2,
          "share": 29.067
        }
      ],
      "traffic_share": 0.007
    },
    "engagement": {
      "bounce_rate": 0.388,
      "pages_per_visit": 4.263,
      "avg_visit_duration_seconds": 178
    },
    "global_rank": 127735,
    "mail_visits": 4183,
    "country_rank": 52211,
    "top_keywords": [
      {
        "cpc": 2.59,
        "name": "zimmer biomet",
        "volume": 12160,
        "estimated_value": 8620
      },
      {
        "cpc": 0.85,
        "name": "zimmer biomet careers",
        "volume": 1080,
        "estimated_value": 1910
      },
      {
        "cpc": 0.61,
        "name": "biomet",
        "volume": 7070,
        "estimated_value": 1130
      },
      {
        "cpc": 1.15,
        "name": "zimmer",
        "volume": 7240,
        "estimated_value": 660
      },
      {
        "name": "persona tm femura diffusion bonding process",
        "estimated_value": 450
      }
    ],
    "traffic_band": "developing",
    "category_rank": 1176,
    "direct_visits": 120408,
    "search_visits": 90530,
    "small_website": false,
    "snapshot_date": "2026-06-01T00:00:00+00:00",
    "social_visits": 49000,
    "top_countries": {
      "AU": 0.027,
      "CA": 0.05,
      "IN": 0.083,
      "JP": 0.033,
      "US": 0.542
    },
    "website_title": "Zimmer Biomet: Innovations in Orthopedic Care",
    "brand_strength": "strong",
    "change_3mo_pct": -7.9,
    "change_mom_pct": -7.5,
    "referral_visits": 30475,
    "traffic_sources": {
      "mail": 0.014,
      "paid": 0,
      "direct": 0.403,
      "search": 0.303,
      "social": 0.164,
      "referral": 0.102
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.7% (~2,118 visits). Top: chatgpt.com (47%), perplexity.ai (29%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "zimmer biomet is a global medical technology leader offering innovative implants and digital technologies across all stages of the patient journey.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 65,
    "social_traffic_level": "high",
    "brand_strength_detail": "Strong brand recognition with 40% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 65: Engagement 70/100 (25%), Volume 75/100 (20%), Brand 81/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 7/100 (10%).",
    "social_traffic_detail": "High social traffic at 16% of total visits (~49,000 visits).",
    "engagement_quality_score": 70,
    "geo_concentration_detail": "Highly concentrated traffic: US (54%), IN (8%), CA (5%).",
    "referral_strength_detail": "Moderate referral strength at 10% of traffic (~30,475 visits).",
    "search_dependency_detail": "Low search dependency at 30% of total traffic.",
    "engagement_quality_detail": "High engagement (70/100) with 39% bounce rate, 4.3 pages per visit, and 178-second average duration."
  }
}

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