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Zimmer BiometTraffic surge

zimmerbiomet.com traffic surged 27% to 380K monthly visits.

What happened

Minimal AI traffic at 0.4% (~1,420 visits). Top: chatgpt.com (51%).

Extracted by Autobound

From the Signal API record
Signal
Traffic surge

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
379,660
Month over month
+27.1%
3-month change
+17.5%
Global rank
118,197
Top country
US (60%)
Trend
Fluctuating

More from Zimmer Biomet

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The full record

From the Signal API record

Numbers

Country rank
50,323
Category rank
1,146
Change, 3 months
+17.5%
Change, month over month
+27.1%
Digital health score
63

Details

Measured month
Jul 2026
Category
health/health
Mail visits
9,112
Traffic band
Developing
Direct visits
149,586
Search visits
115,417
Small website
No
Snapshot date
Jul 1, 2026
Social visits
74,413
Website title
Zimmer Biomet: Innovations in Orthopedic Care
Brand strength
Moderate
Referral visits
26,956
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.4% (~1,420 visits). Top: chatgpt.com (51%).
Geo concentration
Highly concentrated
Search dependency
Low
Consecutive months
1
Brand keyword ratio
3/5
Website description
zimmer biomet is a global medical technology leader offering innovative implants and digital technologies across all stages of the patient journey.
Country rank country
US
Digital health label
Good
Social traffic level
High
Brand strength detail
Moderate brand recognition with 39% direct traffic. Brand keyword ratio: 3/5.
Digital health detail
Score 63: Engagement 65/100 (25%), Volume 75/100 (20%), Brand 79/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 4/100 (10%).

Extraction

Detected
Aug 13, 2026
signal_type
seo-traffic
signal_subtype
trafficSurge

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/1933c4b0-a94f-46de-8220-56d56fa521c7 returns this record as JSON. POST /v1/companies/enrich returns every signal for zimmerbiomet.com.

{
  "signal_id": "1933c4b0-a94f-46de-8220-56d56fa521c7",
  "signal_type": "seo-traffic",
  "signal_subtype": "trafficSurge",
  "detected_at": "2026-08-13T11:50:48.403+00:00",
  "company": {
    "name": "Zimmer Biomet",
    "domain": "zimmerbiomet.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "zimmerbiomet.com traffic surged 27% to 380K monthly visits.",
    "traffic": {
      "2026-05-01": 323096,
      "2026-06-01": 298778,
      "2026-07-01": 379660
    },
    "category": "health/health",
    "relevance": 60,
    "ai_traffic": {
      "total_visits": 1420,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 51.295
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.379,
      "pages_per_visit": 3.472,
      "avg_visit_duration_seconds": 186
    },
    "global_rank": 118197,
    "mail_visits": 9112,
    "country_rank": 50323,
    "top_keywords": [
      {
        "cpc": 2.74,
        "name": "zimmer biomet",
        "volume": 14470,
        "estimated_value": 10970
      },
      {
        "cpc": 0.99,
        "name": "zimmer biomet careers",
        "volume": 3240,
        "estimated_value": 5040
      },
      {
        "cpc": 1.22,
        "name": "zimmer",
        "volume": 10220,
        "estimated_value": 1230
      },
      {
        "name": "zimmerbiomet",
        "volume": 900,
        "estimated_value": 1090
      },
      {
        "cpc": 0.75,
        "name": "biomet",
        "volume": 9930,
        "estimated_value": 590
      }
    ],
    "traffic_band": "developing",
    "category_rank": 1146,
    "direct_visits": 149586,
    "search_visits": 115417,
    "small_website": false,
    "snapshot_date": "2026-07-01T00:00:00+00:00",
    "social_visits": 74413,
    "top_countries": {
      "CA": 0.065,
      "ES": 0.023,
      "IN": 0.078,
      "JP": 0.024,
      "US": 0.602
    },
    "website_title": "Zimmer Biomet: Innovations in Orthopedic Care",
    "brand_strength": "moderate",
    "change_3mo_pct": 17.5,
    "change_mom_pct": 27.1,
    "referral_visits": 26956,
    "traffic_sources": {
      "mail": 0.024,
      "paid": 0,
      "direct": 0.394,
      "search": 0.304,
      "social": 0.196,
      "referral": 0.071
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~1,420 visits). Top: chatgpt.com (51%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "3/5",
    "website_description": "zimmer biomet is a global medical technology leader offering innovative implants and digital technologies across all stages of the patient journey.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 63,
    "social_traffic_level": "high",
    "brand_strength_detail": "Moderate brand recognition with 39% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 63: Engagement 65/100 (25%), Volume 75/100 (20%), Brand 79/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "High social traffic at 20% of total visits (~74,413 visits).",
    "engagement_quality_score": 65,
    "geo_concentration_detail": "Highly concentrated traffic: US (60%), IN (8%), CA (7%).",
    "referral_strength_detail": "Moderate referral strength at 7% of traffic (~26,956 visits).",
    "search_dependency_detail": "Low search dependency at 30% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (65/100) with 38% bounce rate, 3.5 pages per visit, and 186-second average duration."
  }
}

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