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AIGInvestment

Salford City Welcomes Jill Scott As Chief Women’s Football Advisor

What happened

American International Group, Inc. (AIG) has agreed in principle to become the largest minority equity investor in the Salford City Lionesses.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Salford City Football Club has welcomed Jill Scott MBE as its new Chief Women's Football Advisor. The club has also announced that American International Group, Inc. (AIG), has reached an agreement in principle to become the largest minority equity investor in the Salford City Lionesses and long-term commercial partner. England legend Jill Scott joins the club as Chief Women's Football Advisor, where she will play a key role in shaping the technical programme for the Lionesses and Academy teams while supporting the development of players and coaching staff across the club. Jill's personal experience of transitioning from grassroots football to the professional game will be harnessed to inspire the next generation of women, girls and boys in Salford and Greater Manchester. AIG's investment in the Lionesses would make it the first Fortune 500 company to take an ownership stake in a UK women's football club, marking a major step forward in the long-term vision and growth potential of Salford City Lionesses. Together, AIG and the club seek to reimagine the possibilities for women's football, create pathways for women and girls across local communities, and develop a roadmap for success, on and off the pitch. AIG's investment in the women's team aims to facilitate the development of a bespoke programme and environment for women athletes, with a commitment to shared facilities...

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Extracted by Autobound

From the Signal API record
Event
Investment

What this signalsAn investment often shows where the company plans to grow.

Location
Salford, England, United Kingdom
Financing type
Equity

Companies

  • Salford City Football ClubRelated companysalfordcityfc.co.uk

More investment signals at other companies

The full record

From the Signal API record

Extraction

Confidence
90%
Detected
Sep 10, 2026
signal_type
news
signal_subtype
invests_into

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/f82654a9-b36d-f74d-84ab-b60044ef8e5d returns this record as JSON. POST /v1/companies/enrich returns every signal for aig.com.

{
  "signal_id": "f82654a9-b36d-f74d-84ab-b60044ef8e5d",
  "signal_type": "news",
  "signal_subtype": "invests_into",
  "detected_at": "2026-09-10T13:29:49+00:00",
  "company": {
    "name": "AIG",
    "domain": "aig.com"
  },
  "data": {
    "url": "https://fcbusiness.co.uk/news/salford-city-welcomes-jill-scott-as-chief-womens-football-advisor/",
    "title": "Salford City Welcomes Jill Scott As Chief Women’s Football Advisor - fcbusiness",
    "excerpt": "Salford City Football Club has welcomed Jill Scott MBE as its new Chief Women’s Football Advisor. The club has also announced that American International Group, Inc. (AIG), has reached an agreement in principle to become the largest minority equity investor in the Salford City Lionesses and long-term commercial partner. England legend Jill Scott joins the club as Chief Women’s Football Advisor, where she will play a key role in shaping the technical programme for the Lionesses and Academy teams while supporting the development of players and coaching staff across the club. Jill’s personal experience of transitioning from grassroots football to the professional game will be harnessed to inspire the next generation of women, girls and boys in Salford and Greater Manchester. AIG’s investment in the Lionesses would make it the first Fortune 500 company to take an ownership stake in a UK women’s football club, marking a major step forward in the long-term vision and growth potential of Salford City Lionesses. Together, AIG and the club seek to reimagine the possibilities for women’s football, create pathways for women and girls across local communities, and develop a roadmap for success, on and off the pitch. AIG’s investment in the women’s team aims to facilitate the development of a bespoke programme and environment for women athletes, with a commitment to shared facilities...",
    "summary": "American International Group, Inc. (AIG) has agreed in principle to become the largest minority equity investor in the Salford City Lionesses.",
    "location": "Salford, United Kingdom",
    "planning": true,
    "image_url": "https://fcbusiness.co.uk/wp-content/uploads/2026/09/jill-scott.jpg",
    "confidence": 0.9,
    "published_at": "2026-09-10T13:29:49Z",
    "location_data": [
      {
        "city": "Salford",
        "state": "England",
        "region": "Northern Europe",
        "country": "United Kingdom",
        "continent": "Europe",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "The club has also announced that American International Group, Inc. (AIG), has reached an agreement in principle to become the largest minority equity investor in the Salford City Lionesses and long-term commercial partner.",
    "financing_type_tags": [
      "equity"
    ],
    "related_company_name": "Salford City Football Club",
    "related_company_domain": "salfordcityfc.co.uk"
  }
}

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