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AmazonAward

Amazon Unveils Echo Time: A Smarter Alarm Clock

What happened

Amazon's Echo Time received the SleepMark award from the National Sleep Foundation.

Source

Article excerpt

Amazon released Echo Time on 28th October, 2026, a $199.99 Alexa+ alarm clock that can choose when to wake you. Its optional smart alarm uses ultrasound to detect breathing and rings when you drift into lighter sleep. Most alarm clocks keep one promise: they ring at the minute you choose. Echo Time can bend it on purpose. With smart alarms on, Alexa picks what Amazon calls the best moment. That can be anywhere within 10 to 60 minutes of your set alarm. The timing comes from Omnisense, which Amazon describes as its sensor fusion technology. Room temperature sensors and presence detection build a picture of your sleep routine, while ultrasound picks up breathing and proximity from the nightstand. Nothing goes on your wrist, and there is no camera in the device at all. The new era of Echo starts now. ⬇️ Five new devices, redesigned from the ground up - all powered by the latest version of Alexa+, with even more natural conversations, thoughtful responses, and the ability to handle multi-step requests. 🔊 Echo Studio with Home Camera for immersive sound and new visual intelligence that makes Alexa more useful ⏰Echo Time, the first Echo device purpose-built for the nightstand, with a customizable screen and sleep sensing technology that helps you wake up feeling more rested 🖼️Alexa Photo Frame, the first photo frame with Alexa built in, designed to help you relive and share...

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Extracted from this sentence

The National Sleep Foundation awarded Echo Time its SleepMark , which goes to sleep products that meet evidence-based sleep health standards.

Extracted by Autobound

From the Signal API record
Event
Award

What this signalsAn award often comes during a period of growth.

The full record

From the Signal API record

Details

Award
National Sleep Foundation SleepMark

Extraction

Confidence
90%
Detected
Oct 28, 2026
signal_type
news
signal_subtype
receives_award

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/b7e5202e-9e73-26ca-7d29-d04360da14a2 returns this record as JSON. POST /v1/companies/enrich returns every signal for amazon.com.

{
  "signal_id": "b7e5202e-9e73-26ca-7d29-d04360da14a2",
  "signal_type": "news",
  "signal_subtype": "receives_award",
  "detected_at": "2026-10-28T14:43:56+00:00",
  "company": {
    "name": "Amazon",
    "domain": "amazon.com"
  },
  "data": {
    "url": "https://sqmagazine.co.uk/amazon-echo-time-alarm-smart-device/",
    "award": "National Sleep Foundation SleepMark",
    "title": "Amazon Unveils Echo Time: A Smarter Alarm Clock - SQ Magazine",
    "excerpt": "Amazon released Echo Time on 28th October, 2026, a $199.99 Alexa+ alarm clock that can choose when to wake you. Its optional smart alarm uses ultrasound to detect breathing and rings when you drift into lighter sleep. Most alarm clocks keep one promise: they ring at the minute you choose. Echo Time can bend it on purpose . With smart alarms on, Alexa picks what Amazon calls the best moment. That can be anywhere within 10 to 60 minutes of your set alarm. The timing comes from Omnisense , which Amazon describes as its sensor fusion technology. Room temperature sensors and presence detection build a picture of your sleep routine, while ultrasound picks up breathing and proximity from the nightstand. Nothing goes on your wrist, and there is no camera in the device at all. The new era of Echo starts now. ⬇️ Five new devices, redesigned from the ground up - all powered by the latest version of Alexa+, with even more natural conversations, thoughtful responses, and the ability to handle multi-step requests. 🔊 Echo Studio with Home Camera for immersive sound and new visual intelligence that makes Alexa more useful ⏰Echo Time, the first Echo device purpose-built for the nightstand, with a customizable screen and sleep sensing technology that helps you wake up feeling more rested 🖼️Alexa Photo Frame, the first photo frame with Alexa built in, designed to help you relive and share...",
    "summary": "Amazon's Echo Time received the SleepMark award from the National Sleep Foundation.",
    "planning": false,
    "image_url": "https://sqmagazine.co.uk/wp-content/uploads/2026/10/amazon-echo-time-smart-device-launch.jpg",
    "confidence": 0.9,
    "published_at": "2026-10-28T14:43:56Z",
    "article_sentence": "The National Sleep Foundation awarded Echo Time its SleepMark , which goes to sleep products that meet evidence-based sleep health standards."
  }
}

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