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Applebee'sSustained growth

applebees.com shows sustained growth with 3 consecutive months of increases, up 34% overall to 5M.

Extracted by Autobound

From the Signal API record
Signal
Sustained growth

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
5,490,027
Month over month
+30.1%
3-month change
+34.3%
Global rank
7,788
Top country
US (95%)
Trend
Consecutive growth

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The full record

From the Signal API record

Numbers

Change, 3 months
+34.3%
Change, month over month
+30.1%
Digital health score
71

Details

Measured month
Jan 2026
Category
food_and_drink/restaurants_and_delivery
Mail visits
13,797
Traffic band
Established
Direct visits
5,063,404
Search visits
7,822,752
Snapshot date
Jan 1, 2026
Social visits
137,967
Brand strength
Moderate
Referral visits
648,447
AI traffic detail
No AI traffic data available.
Geo concentration
Highly concentrated
Referral strength
Weak
Search dependency
High
Consecutive months
3
Brand keyword ratio
0/0
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 37% direct traffic. Brand keyword ratio: 0/0.
Digital health detail
Score 71: Engagement 78/100 (25%), Volume 100/100 (20%), Brand 73/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 0/100 (10%).
Social traffic detail
Low social traffic at 1% of total visits (~137,967 visits).
Engagement quality score
78
Geo concentration detail
Highly concentrated traffic: US (95%), GB (0%), BR (0%).
Referral strength detail
Weak referral strength at 5% of traffic (~648,447 visits).

Extraction

Detected
Feb 13, 2026
signal_type
seo-traffic
signal_subtype
sustainedGrowth

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/0984783f-03c6-4536-9606-1b415241171e returns this record as JSON. POST /v1/companies/enrich returns every signal for applebees.com.

{
  "signal_id": "0984783f-03c6-4536-9606-1b415241171e",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-02-13T10:01:11.974+00:00",
  "company": {
    "name": "Applebee's",
    "domain": "applebees.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "applebees.com shows sustained growth with 3 consecutive months of increases, up 34% overall to 5M.",
    "traffic": {
      "2025-11-01": 4086449,
      "2025-12-01": 4220265,
      "2026-01-01": 5490027
    },
    "category": "food_and_drink/restaurants_and_delivery",
    "relevance": 70,
    "engagement": {
      "bounce_rate": 0.42,
      "pages_per_visit": 5.83,
      "avg_visit_duration_seconds": 213
    },
    "global_rank": 7788,
    "mail_visits": 13797,
    "traffic_band": "established",
    "direct_visits": 5063404,
    "search_visits": 7822752,
    "snapshot_date": "2026-01-01",
    "social_visits": 137967,
    "top_countries": {
      "BR": 0.003,
      "CA": 0.003,
      "GB": 0.003,
      "GT": 0.002,
      "US": 0.953
    },
    "brand_strength": "moderate",
    "change_3mo_pct": 34.3,
    "change_mom_pct": 30.1,
    "referral_visits": 648447,
    "traffic_sources": {
      "mail": 0.001,
      "paid": 0.008,
      "direct": 0.367,
      "search": 0.567,
      "social": 0.01,
      "referral": 0.047
    },
    "ai_traffic_level": "none",
    "ai_traffic_detail": "No AI traffic data available.",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "high",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "0/0",
    "digital_health_label": "good",
    "digital_health_score": 71,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 37% direct traffic. Brand keyword ratio: 0/0.",
    "digital_health_detail": "Score 71: Engagement 78/100 (25%), Volume 100/100 (20%), Brand 73/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 0/100 (10%).",
    "social_traffic_detail": "Low social traffic at 1% of total visits (~137,967 visits).",
    "engagement_quality_score": 78,
    "geo_concentration_detail": "Highly concentrated traffic: US (95%), GB (0%), BR (0%).",
    "referral_strength_detail": "Weak referral strength at 5% of traffic (~648,447 visits).",
    "search_dependency_detail": "High search dependency at 57% of total traffic.",
    "engagement_quality_detail": "High engagement (78/100) with 42% bounce rate, 5.8 pages per visit, and 213-second average duration."
  }
}

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