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Atlassian10-K: Customer churn

Atlassian to end Data Center products, forcing customer migration to Cloud

What happened

Atlassian is discontinuing its self-managed Data Center products, with the end-of-life plan announced relative to a September 8, 2025 date.

Source

SEC EDGARAug 14, 2026

Annual report (Form 10-K)

Atlassian 10-K for FY2026

Filing excerpt

On September 8, 2025, we announced plans to end-of-life our Data Center products through a phased approach over a multi-year period.

sec.gov/Archives/edgar/data/1650372/000165037226000036/team-20260630.htmRead the full source

Other signals in this filing (9)

Extracted by Autobound

From the Signal API record
Signal
10-K: Customer churn

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2026
Fiscal year end
06/30
Filed
Aug 14, 2026

More 10-K signals at other companies

The full record

From the Signal API record

Details

CIK
1650372
Accession number
0001650372-26-000036
Timeframe
Multi year
Filing year
2026
Why it matters
Customer success tools needed
Signal category
Revenue

Topics and mentions

Technologies

  • AI
  • cloud
  • Teamwork Graph

Extraction

Confidence
High
Relevance
90%
Sentiment
Negative
Detected
Aug 18, 2026
signal_type
sec-10k
signal_subtype
customerChurn

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The API returns more than this page shows

This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/b67c3a18-3b4c-49a6-ac63-b712fe3645d8 returns this record as JSON. POST /v1/companies/enrich returns every signal for atlassian.com.

{
  "signal_id": "b67c3a18-3b4c-49a6-ac63-b712fe3645d8",
  "signal_type": "sec-10k",
  "signal_subtype": "customerChurn",
  "detected_at": "2026-08-18T07:04:40.09+00:00",
  "company": {
    "name": "Atlassian",
    "domain": "atlassian.com"
  },
  "data": {
    "detail": "Atlassian is discontinuing its self-managed Data Center products, with the end-of-life plan announced relative to a September 8, 2025 date. This forces a large customer segment to migrate to the Atlassian Cloud Platform, creating significant churn risk and evaluation opportunities as customers consider alternative solutions.",
    "metrics": {
      "timeframe": "multi_year"
    },
    "summary": "Atlassian to end Data Center products, forcing customer migration to Cloud",
    "excerpts": "On September 8, 2025, we announced plans to end-of-life our Data Center products through a phased approach over a multi-year period.",
    "relevance": 0.9,
    "sentiment": "negative",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1650372/000165037226000036/team-20260630.htm",
    "filing_date": "2026-08-14",
    "filing_year": 2026,
    "fiscal_year_end": "06/30",
    "sales_relevance": "Customer success tools needed",
    "signal_category": "revenue",
    "technologies_mentioned": [
      "AI",
      "cloud",
      "Teamwork Graph"
    ]
  }
}

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