bayer.com shows sustained decline with 3 consecutive months of decreases, down 11% overall to 1M.

{
  "signal_id": "7ddf3e8c-7888-4a83-ac6a-cebf799af98a",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-07-16T05:48:15.295+00:00",
  "company": {
    "name": "Bayer",
    "domain": "bayer.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "bayer.com shows sustained decline with 3 consecutive months of decreases, down 11% overall to 1M.",
    "traffic": {
      "2026-04-01": 1188386,
      "2026-05-01": 1103456,
      "2026-06-01": 1054362
    },
    "category": "health/biotechnology_and_pharmaceuticals",
    "relevance": 12.5,
    "ai_traffic": {
      "total_visits": 8452,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 80.011
        },
        {
          "name": "perplexity.ai",
          "rank": 2,
          "share": 15.212
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 2.737
        },
        {
          "name": "gemini.google.com",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.008
    },
    "engagement": {
      "bounce_rate": 0.554,
      "pages_per_visit": 3.125,
      "avg_visit_duration_seconds": 114
    },
    "global_rank": 48483,
    "mail_visits": 43229,
    "country_rank": 7531,
    "top_keywords": [
      {
        "cpc": 0.69,
        "name": "bayer",
        "volume": 82770,
        "estimated_value": 51020
      },
      {
        "cpc": 2.31,
        "name": "bayer careers",
        "volume": 7280,
        "estimated_value": 9540
      },
      {
        "cpc": 1,
        "name": "bayer jobs",
        "volume": 4330,
        "estimated_value": 7140
      },
      {
        "cpc": 1.2,
        "name": "bayer ag",
        "volume": 4770,
        "estimated_value": 4020
      },
      {
        "cpc": 0.68,
        "name": "bayer s",
        "volume": 7340,
        "estimated_value": 2820
      }
    ],
    "traffic_band": "established",
    "category_rank": 2,
    "direct_visits": 313146,
    "search_visits": 390114,
    "small_website": false,
    "snapshot_date": "2026-06-01T00:00:00+00:00",
    "social_visits": 151828,
    "top_countries": {
      "DE": 0.229,
      "FR": 0.019,
      "IN": 0.055,
      "MX": 0.024,
      "US": 0.286
    },
    "website_title": "Bayer – Global Home",
    "brand_strength": "moderate",
    "change_3mo_pct": -11.3,
    "change_mom_pct": -4.4,
    "referral_visits": 125469,
    "traffic_sources": {
      "mail": 0.041,
      "paid": 0,
      "direct": 0.297,
      "search": 0.37,
      "social": 0.144,
      "referral": 0.119
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.8% (~8,452 visits). Top: chatgpt.com (80%), perplexity.ai (15%), claude.ai (3%), gemini.google.com (0%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "moderate",
    "consecutive_months": 3,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "5/5",
    "website_description": "At Bayer, innovations in health and agriculture are at the core of what we do. We develop solutions that improve lives and protect the planet.",
    "country_rank_country": "DE",
    "digital_health_label": "good",
    "digital_health_score": 64,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 30% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 64: Engagement 44/100 (25%), Volume 100/100 (20%), Brand 59/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 8/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 14% of total visits (~151,828 visits).",
    "engagement_quality_score": 44,
    "geo_concentration_detail": "Moderately concentrated traffic: US (29%), DE (23%), IN (6%).",
    "referral_strength_detail": "Moderate referral strength at 12% of traffic (~125,469 visits).",
    "search_dependency_detail": "Moderate search dependency at 37% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (44/100) with 55% bounce rate, 3.1 pages per visit, and 114-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/7ddf3e8c-7888-4a83-ac6a-cebf799af98a \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"bayer.com","limit":20}'