BMW Stock: Vehicle Margin Fallen to 3.6 Percent - Börse Express
Article excerpt
BMW shares are under pressure today, while the entire German automotive sector is struggling with massive profitability problems. Following a drastic slump in operating profits and dwindling market shares in China, the Munich-based group is responding with a strict austerity course and the preparation of its next model generation. Investors' hopes now rest on the "Neue Klasse" (New Class), whose first harbingers are already appearing in important approval procedures.The economic situation of the major German car manufacturers has recently deteriorated significantly. According to an analysis by the auditing and consulting firm EY, the operating profit of Volkswagen, BMW, and Mercedes-Benz fell by 76 percent in the third quarter of 2025 to a total of 1.7 billion euros. BMW, in particular, is struggling with dwindling profitability: In the first half of 2026, the vehicle margin reached only 3.6 percent, after having been over ten percent in previous periods.The main cause of this development is the weakening business in China. Sales in the region for BMW plummeted by values between 19.3 and 28 percent in the first half of 2026. While the market for premium vehicles over 40,000 euros in China grew by 46 percent overall, this growth is now covered by 59 percent by domestic Chinese brands. German manufacturers are increasingly losing ground here, which is also reflected in the...
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In parallel, details are becoming known about the upcoming 3 Series (G50), which will adopt the cockpit design of the Neue Klasse from 2027.
