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Burger KingLaunch

Burger King® Expands Its Iconic Original Chicken Sandwich Lineup with Two Bold New Flavors

What happened

Burger King is launching the Club Original Chicken Sandwich, a new addition to its Original Chicken Sandwich lineup, available at participating U.S. restaurants starting July 7.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

The new Loaded Jalapeño and Club varieties arrive at participating U.S. restaurants starting July 7 MIAMI, July 6, 2026 /PRNewswire/ -- Burger King® is giving Guests even more ways to enjoy its famous Original Chicken Sandwich with the launch of two new additions to the lineup: the Loaded Jalapeño Original Chicken Sandwich and the Club Original Chicken Sandwich , available at participating U.S. restaurants starting July 7. First introduced in 1979, the Original Chicken Sandwich has been a Burger King Guest favorite for decades, thanks to its unmistakable long shape, lightly breaded white meat chicken, shredded lettuce and tangy mayonnaise, all stacked on a toasted sesame seed bun. Guests have continued to show their love for the iconic sandwich and asked for even more ways to enjoy it, which is why BK is bringing two new flavorful Original Chicken Sandwich innovations to the menu for a limited time: "The Original Chicken Sandwich is a true Burger King icon that's been loved for its signature seasoning, taste, and unmistakable shape since 1979," said Joel Yashinsky, Chief Marketing Officer, Burger King US&C. "Through our ongoing Guest listening initiative, we heard just how passionate fans are about this sandwich, and how excited they are for new twists on it. The Loaded Jalapeño and Club flavors are our way of celebrating that love while adding something new to the...

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Extracted by Autobound

From the Signal API record
Event
Launch

What this signalsA launch often needs new go-to-market and support spend.

Product
Club Original Chicken Sandwich
Takes effect
Jul 7, 2026
Location
United States

The full record

From the Signal API record

Topics and mentions

Product tags

  • entertainment

Extraction

Confidence
95%
Detected
Jul 6, 2026
signal_type
news
signal_subtype
launches

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/a727a796-76e2-cd93-4b69-7c95daffad84 returns this record as JSON. POST /v1/companies/enrich returns every signal for bk.com.

{
  "signal_id": "a727a796-76e2-cd93-4b69-7c95daffad84",
  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-07-06T13:00:00+00:00",
  "company": {
    "name": "Burger King",
    "domain": "bk.com"
  },
  "data": {
    "url": "https://www.prnewswire.com/news-releases/burger-king-expands-its-iconic-original-chicken-sandwich-lineup-with-two-bold-new-flavors-302818370.html",
    "title": "Burger King® Expands Its Iconic Original Chicken Sandwich Lineup with Two Bold New Flavors",
    "excerpt": "The new Loaded Jalapeño and Club varieties arrive at participating U.S. restaurants starting July 7 MIAMI , July 6, 2026 /PRNewswire/ -- Burger King® is giving Guests even more ways to enjoy its famous Original Chicken Sandwich with the launch of two new additions to the lineup: the Loaded Jalapeño Original Chicken Sandwich and the Club Original Chicken Sandwich , available at participating U.S. restaurants starting July 7. First introduced in 1979, the Original Chicken Sandwich has been a Burger King Guest favorite for decades, thanks to its unmistakable long shape, lightly breaded white meat chicken, shredded lettuce and tangy mayonnaise, all stacked on a toasted sesame seed bun. Guests have continued to show their love for the iconic sandwich and asked for even more ways to enjoy it, which is why BK is bringing two new flavorful Original Chicken Sandwich innovations to the menu for a limited time: \"The Original Chicken Sandwich is a true Burger King icon that's been loved for its signature seasoning, taste, and unmistakable shape since 1979,\" said Joel Yashinsky, Chief Marketing Officer, Burger King US&C. \"Through our ongoing Guest listening initiative , we heard just how passionate fans are about this sandwich, and how excited they are for new twists on it. The Loaded Jalapeño and Club flavors are our way of celebrating that love while adding something new to the lineup.\"...",
    "product": "Club Original Chicken Sandwich",
    "summary": "Burger King is launching the Club Original Chicken Sandwich, a new addition to its Original Chicken Sandwich lineup, available at participating U.S. restaurants starting July 7.",
    "location": "United States",
    "planning": false,
    "image_url": "https://mmx.prnewswire.com/media/MS1877969/Burger-King-Expands-Its-Iconic-Original-Chicken-Sandwich-Lineup-with-Two-Bold-New-Flavors.jpg?id=OA2751167&p=twitter",
    "confidence": 0.95,
    "product_data": {
      "name": "Club Original Chicken Sandwich",
      "full_text": "the Club Original Chicken Sandwich",
      "fuzzy_match": false
    },
    "product_tags": [
      "entertainment"
    ],
    "published_at": "2026-07-06T13:00:00Z",
    "location_data": [
      {
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "effective_date": "2026-07-07",
    "article_sentence": "Burger King® is giving Guests even more ways to enjoy its famous Original Chicken Sandwich with the launch of two new additions to the lineup: the Loaded Jalapeño Original Chicken Sandwich and the Club Original Chicken Sandwich , available at participating U.S. restaurants starting July 7."
  }
}

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