ferguson.com received 2M monthly visits with traffic from 5 countries.

{
  "signal_id": "15dc3968-751d-4cba-9992-ed0525b52f03",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-07-16T05:01:23.253+00:00",
  "company": {
    "name": "Ferguson",
    "domain": "ferguson.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "ferguson.com received 2M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-04-01": 1510695,
      "2026-05-01": 1476395,
      "2026-06-01": 1718395
    },
    "category": "home_and_garden/home_and_garden",
    "relevance": 45.9,
    "ai_traffic": {
      "total_visits": 15466,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 73.539
        },
        {
          "name": "perplexity.ai",
          "rank": 2,
          "share": 19.054
        },
        {
          "name": "gemini.google.com",
          "rank": 3,
          "share": 4.234
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.009
    },
    "engagement": {
      "bounce_rate": 0.363,
      "pages_per_visit": 4.44,
      "avg_visit_duration_seconds": 183
    },
    "global_rank": 27082,
    "mail_visits": 17184,
    "country_rank": 5603,
    "top_keywords": [
      {
        "cpc": 1.08,
        "name": "ferguson",
        "volume": 94240,
        "estimated_value": 48210
      },
      {
        "cpc": 2.84,
        "name": "plumbing supply near me",
        "volume": 3970,
        "estimated_value": 3560
      },
      {
        "cpc": 1.21,
        "name": "ferguson plumbing supply",
        "volume": 2180,
        "estimated_value": 2460
      },
      {
        "cpc": 1.1,
        "name": "ferguson plumbing",
        "volume": 6230,
        "estimated_value": 2300
      },
      {
        "cpc": 1.25,
        "name": "ferguson enterprises",
        "volume": 2130,
        "estimated_value": 1870
      }
    ],
    "traffic_band": "established",
    "category_rank": 50,
    "direct_visits": 582536,
    "search_visits": 988077,
    "small_website": false,
    "snapshot_date": "2026-06-01T00:00:00+00:00",
    "social_visits": 17184,
    "top_countries": {
      "CA": 0.005,
      "IN": 0.004,
      "MX": 0.014,
      "PR": 0.002,
      "US": 0.946
    },
    "website_title": "Plumbing Supplies, HVAC Parts, Pipe, Valves & Fittings – Ferguson",
    "brand_strength": "moderate",
    "change_3mo_pct": 13.7,
    "change_mom_pct": 16.4,
    "referral_visits": 65299,
    "traffic_sources": {
      "mail": 0.01,
      "paid": 0,
      "direct": 0.339,
      "search": 0.575,
      "social": 0.01,
      "referral": 0.038
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.9% (~15,466 visits). Top: chatgpt.com (74%), perplexity.ai (19%), gemini.google.com (4%), claude.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "high",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "4/5",
    "website_description": "ferguson sells quality plumbing supplies, hvac products, and building supplies to professional contractors and homeowners.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 67,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 34% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 67: Engagement 73/100 (25%), Volume 100/100 (20%), Brand 68/100 (15%), Diversification 40/100 (15%), Rank 75/100 (15%), AI Readiness 9/100 (10%).",
    "social_traffic_detail": "Low social traffic at 1% of total visits (~17,184 visits).",
    "engagement_quality_score": 73,
    "geo_concentration_detail": "Highly concentrated traffic: US (95%), MX (1%), CA (1%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~65,299 visits).",
    "search_dependency_detail": "High search dependency at 57% of total traffic.",
    "engagement_quality_detail": "High engagement (73/100) with 36% bounce rate, 4.4 pages per visit, and 183-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/15dc3968-751d-4cba-9992-ed0525b52f03 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"ferguson.com","limit":20}'