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Frontier Airlines10-K: Joint venture

Utilizing direct API connectivity with OTAs like Priceline and Expedia

What happened

Frontier is shifting its third-party distribution strategy towards direct API connections with major Online Travel Agencies (OTAs) to reduce costs and improve merchandising. This indicates an ongoing focus on API management and modern distribution technologies.

Source

SEC EDGARFeb 18, 2026

Annual report (Form 10-K)

Frontier Airlines 10-K for FY2025

Filing excerpt

A significant portion of these bookings were generated through select online travel agencies (“OTAs”), such as Priceline and Expedia (including Orbitz, Travelocity, and related brands), many of which have transitioned to direct API connectivity.

sec.gov/Archives/edgar/data/1670076/000167007626000020/fron-20251231.htmRead the full source

Other signals in this filing (11)

Extracted by Autobound

From the Signal API record
Signal
10-K: Joint venture

What this signalsFilings often name leadership changes, deals and spending plans.

Period
FY2025
Fiscal year end
12/31
Filed
Feb 18, 2026

More 10-K signals at other companies

The full record

From the Signal API record

Details

CIK
1670076
Accession number
0001670076-26-000020
Timeframe
Current year
Filing year
2026
Why it matters
New entity needs
Signal category
Strategic

Topics and mentions

Technologies

  • API
  • New Distribution Capability
  • NDC

Vendors

  • Priceline
  • Expedia
  • Orbitz
  • Travelocity
  • Amadeus
  • Travelport

Extraction

Confidence
High
Relevance
75%
Sentiment
Positive
Detected
Feb 24, 2026
signal_type
sec-10k
signal_subtype
jointVenture

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The API returns more than this page shows

This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/8f319597-f1e6-4858-aa22-426046519c00 returns this record as JSON. POST /v1/companies/enrich returns every signal for flyfrontier.com.

{
  "signal_id": "8f319597-f1e6-4858-aa22-426046519c00",
  "signal_type": "sec-10k",
  "signal_subtype": "jointVenture",
  "detected_at": "2026-02-24T09:58:09.637+00:00",
  "company": {
    "name": "Frontier Airlines",
    "domain": "flyfrontier.com"
  },
  "data": {
    "detail": "Frontier is shifting its third-party distribution strategy towards direct API connections with major Online Travel Agencies (OTAs) to reduce costs and improve merchandising. This indicates an ongoing focus on API management and modern distribution technologies.",
    "metrics": {
      "timeframe": "current_year"
    },
    "summary": "Utilizing direct API connectivity with OTAs like Priceline and Expedia",
    "excerpts": "A significant portion of these bookings were generated through select online travel agencies (“OTAs”), such as Priceline and Expedia (including Orbitz, Travelocity, and related brands), many of which have transitioned to direct API connectivity.",
    "relevance": 0.75,
    "sentiment": "positive",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1670076/000167007626000020/fron-20251231.htm",
    "filing_date": "2026-02-18",
    "filing_year": 2026,
    "fiscal_year_end": "12/31",
    "sales_relevance": "New entity needs",
    "signal_category": "strategic",
    "vendors_mentioned": [
      "Priceline",
      "Expedia",
      "Orbitz",
      "Travelocity",
      "Amadeus",
      "Travelport"
    ],
    "technologies_mentioned": [
      "API",
      "New Distribution Capability",
      "NDC"
    ]
  }
}

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