GM touts new V-8 engines in revived ‘truck wars’ with Ford, Ram amid lackluster EV sales

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  "detected_at": "2026-09-17T14:00:01+00:00",
  "company": {
    "name": "General Motors",
    "domain": "gm.com"
  },
  "data": {
    "url": "https://www.cnbc.com/2026/09/17/chevy-silverado-gmc-sierra-v-8-engines.html",
    "title": "GM touts new V-8 engines in revived ‘truck wars’ with Ford, Ram amid lackluster EV sales",
    "excerpt": "In this article DETROIT - The buzzing of all-electric vehicles has once again been overtaken by the revving of V-8 engines in the Motor City amid deregulation by the Trump administration and lackluster demand for EVs . General Motors followed Ford Motor this week in touting new and improved gas-powered engines as well as a class-exclusive diesel option to build upon GM's highly profitable full-size pickup truck business. The Detroit automaker on Thursday released details of the engine lineup for its upcoming 2027 Chevrolet Silverado 1500 and GMC Sierra 1500 pickup trucks that include two new V-8 engines, a carryover inline-six-cylinder diesel engine and an enhanced four-cylinder turbocharged option. GM executives said they expect the upgraded engine lineup and the redesigned pickup trucks to continue the automaker's six consecutive years of sales leadership over its competitors in the segment, including Ford and Chrysler parent Stellantis . \"If we don't stomp the competition with these trucks, then I'd be very sad and questioning myself. That's the goal,\" GM President Mark Reuss said during a media event Wednesday at the automaker's massive Flint Engine plant near Detroit. \"That's what success looks like: continued truck leadership.\" While Ford, which also updated its engine offerings for the 2027 model year , is the top-selling full-size truck and brand with its F-Series...",
    "summary": "General Motors has maintained sales leadership in the full-size pickup truck segment for six consecutive years, with its Chevrolet and GMC brands combined outselling Ford since 2020.",
    "location": "Detroit, Michigan, USA",
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    "image_url": "https://image.cnbcfm.com/api/v1/image/108326423-1782332375089-Screenshot_2026-06-24_161847.png?v=1782332658&w=1920&h=1080",
    "confidence": 0.8,
    "recognition": "sales leadership in the full-size pickup truck segment for six consecutive years",
    "published_at": "2026-09-17T14:00:01Z",
    "location_data": [
      {
        "city": "Detroit",
        "state": "Michigan",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
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    "article_sentence": "GM executives said they expect the upgraded engine lineup and the redesigned pickup trucks to continue the automaker's six consecutive years of sales leadership over its competitors in the segment, including Ford and Chrysler parent Stellantis ."
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