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Home DepotSustained growth

homedepot.com shows sustained growth with 3 consecutive months of increases, up 26% overall to 222M.

What happened

Minimal AI traffic at 0.8% (~1,790,918 visits). Top: chatgpt.com (88%), gemini.google.com (7%), claude.ai (3%), perplexity.ai (0%), grok.com (0%), copilot.microsoft.com (0%).

Extracted by Autobound

From the Signal API record
Signal
Sustained growth

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
221,993,872
Month over month
+14.4%
3-month change
+26.1%
Global rank
128
Top country
US (98%)
Trend
Consecutive growth

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
36
Category rank
1
Change, 3 months
+26.1%
Change, month over month
+14.4%
Digital health score
73

Details

Measured month
May 2026
Category
home_and_garden/home_and_garden
Mail visits
4,883,865
Traffic band
Dominant
Direct visits
58,606,382
Search visits
122,096,630
Small website
No
Snapshot date
May 1, 2026
Social visits
6,881,810
Website title
The Home Depot
Brand strength
Moderate
Referral visits
4,661,871
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.8% (~1,790,918 visits). Top: chatgpt.com (88%), gemini.google.com (7%), claude.ai (3%), perplexity.ai (0%), grok.com (0%), copilot.microsoft.com (0%).
Geo concentration
Highly concentrated
Referral strength
Weak
Search dependency
High
Consecutive months
3
Brand keyword ratio
5/5
Website description
Shop online for all your home improvement needs: appliances, bathroom decorating ideas, kitchen remodeling, patio furniture, power tools, bbq grills, carpeting, lumber, concrete, lighting, ceiling fans and more at The Home Depot.
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 26% direct traffic. Brand keyword ratio: 5/5.

Extraction

Detected
Jun 22, 2026
signal_type
seo-traffic
signal_subtype
sustainedGrowth

Use this data

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/0896bd51-c468-41ab-971c-ec4c04865bed returns this record as JSON. POST /v1/companies/enrich returns every signal for homedepot.com.

{
  "signal_id": "0896bd51-c468-41ab-971c-ec4c04865bed",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-06-22T07:06:48.271+00:00",
  "company": {
    "name": "Home Depot",
    "domain": "homedepot.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "homedepot.com shows sustained growth with 3 consecutive months of increases, up 26% overall to 222M.",
    "traffic": {
      "2026-03-01": 176105465,
      "2026-04-01": 194002816,
      "2026-05-01": 221993872
    },
    "category": "home_and_garden/home_and_garden",
    "relevance": 57.7,
    "ai_traffic": {
      "total_visits": 1790918,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 87.774
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 7.042
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 2.751
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        },
        {
          "name": "grok.com",
          "rank": 5,
          "share": 0
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 6,
          "share": 0
        }
      ],
      "traffic_share": 0.008
    },
    "engagement": {
      "bounce_rate": 0.346,
      "pages_per_visit": 5.601,
      "avg_visit_duration_seconds": 315
    },
    "global_rank": 128,
    "mail_visits": 4883865,
    "country_rank": 36,
    "top_keywords": [
      {
        "cpc": 0.23,
        "name": "home depot",
        "volume": 8449980,
        "estimated_value": 13171210
      },
      {
        "cpc": 0.23,
        "name": "homedepot",
        "volume": 1218360,
        "estimated_value": 2177260
      },
      {
        "cpc": 0.27,
        "name": "the home depot",
        "volume": 210300,
        "estimated_value": 428610
      },
      {
        "cpc": 1.28,
        "name": "home depot careers",
        "volume": 109270,
        "estimated_value": 348630
      },
      {
        "cpc": 0.24,
        "name": "home depot near me",
        "volume": 96160,
        "estimated_value": 222700
      }
    ],
    "traffic_band": "dominant",
    "category_rank": 1,
    "direct_visits": 58606382,
    "search_visits": 122096630,
    "small_website": false,
    "snapshot_date": "2026-05-01T00:00:00+00:00",
    "social_visits": 6881810,
    "top_countries": {
      "CA": 0.011,
      "GB": 0.001,
      "MX": 0.003,
      "PR": 0.001,
      "US": 0.976
    },
    "website_title": "The Home Depot",
    "brand_strength": "moderate",
    "change_3mo_pct": 26.1,
    "change_mom_pct": 14.4,
    "referral_visits": 4661871,
    "traffic_sources": {
      "mail": 0.022,
      "paid": 0,
      "direct": 0.264,
      "search": 0.55,
      "social": 0.031,
      "referral": 0.021
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.8% (~1,790,918 visits). Top: chatgpt.com (88%), gemini.google.com (7%), claude.ai (3%), perplexity.ai (0%), grok.com (0%), copilot.microsoft.com (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "high",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "Shop online for all your home improvement needs: appliances, bathroom decorating ideas, kitchen remodeling, patio furniture, power tools, bbq grills, carpeting, lumber, concrete, lighting, ceiling fans and more at The Home Depot.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 73,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 26% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 73: Engagement 92/100 (25%), Volume 100/100 (20%), Brand 53/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 8/100 (10%).",
    "social_traffic_detail": "Low social traffic at 3% of total visits (~6,881,810 visits).",
    "engagement_quality_score": 92,
    "geo_concentration_detail": "Highly concentrated traffic: US (98%), CA (1%), MX (0%).",
    "referral_strength_detail": "Weak referral strength at 2% of traffic (~4,661,871 visits).",
    "search_dependency_detail": "High search dependency at 55% of total traffic.",
    "engagement_quality_detail": "High engagement (92/100) with 35% bounce rate, 5.6 pages per visit, and 315-second average duration."
  }
}

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