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HP10-Q: Market share loss

HP's printer unit volume falls 6.5% due to demand softness and competitive pressure

What happened

The Printing segment is experiencing a significant 6.5% drop in unit volume, directly attributed to competitive pressures and soft demand.

Source

SEC EDGARMay 27, 2026

Quarterly report (Form 10-Q)

HP 10-Q

Filing excerpt

Printer unit volume decreased 6.5% driven by demand softness and competitive pressures, while hardware ASPs increased 3.0%.

sec.gov/Archives/edgar/data/47217/000004721726000029/hpq-20260430.htmRead the full source

Other signals in this filing (10)

Extracted by Autobound

From the Signal API record
Signal
10-Q: Market share loss

What this signalsFilings often name leadership changes, deals and spending plans.

Fiscal year end
04/30
Filed
May 27, 2026

More 10-Q signals at other companies

The full record

From the Signal API record

Numbers

Percent
-6.5% (decrease in printer unit volume)

Details

CIK
47217
Accession number
0000047217-26-000029
Timeframe
Current quarter
Filing year
2026
Fiscal year
0
Why it matters
Urgency to improve

Extraction

Confidence
High
Relevance
80%
Sentiment
Negative
Detected
Jun 2, 2026
signal_type
sec-10q
signal_subtype
marketShareLoss

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The API returns more than this page shows

This page shows a preview. The full sec-10q record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/95a01de1-d16c-478d-b452-d6533ef69b2a returns this record as JSON. POST /v1/companies/enrich returns every signal for hp.com.

{
  "signal_id": "95a01de1-d16c-478d-b452-d6533ef69b2a",
  "signal_type": "sec-10q",
  "signal_subtype": "marketShareLoss",
  "detected_at": "2026-06-02T08:18:25.989+00:00",
  "company": {
    "name": "HP",
    "domain": "hp.com"
  },
  "data": {
    "detail": "The Printing segment is experiencing a significant 6.5% drop in unit volume, directly attributed to competitive pressures and soft demand. This creates an urgent need for solutions that can improve sales effectiveness, optimize marketing spend, or enhance customer retention to regain market share.",
    "metrics": {
      "pct": -6.5,
      "timeframe": "current_quarter",
      "pct_context": "decrease in printer unit volume"
    },
    "summary": "HP's printer unit volume falls 6.5% due to demand softness and competitive pressure",
    "excerpts": "Printer unit volume decreased 6.5% driven by demand softness and competitive pressures, while hardware ASPs increased 3.0%.",
    "relevance": 0.8,
    "sentiment": "negative",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/47217/000004721726000029/hpq-20260430.htm",
    "filing_date": "2026-05-27",
    "filing_year": 2026,
    "fiscal_year": 0,
    "fiscal_year_end": "04/30",
    "sales_relevance": "Urgency to improve",
    "signal_category": "market"
  }
}

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