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IKEASustained growth

ikea.com shows sustained growth with 3 consecutive months of increases, up 35% overall to 271M.

What happened

Minimal AI traffic at 0.9% (~2,469,676 visits). Top: chatgpt.com (91%), gemini.google.com (7%), claude.ai (2%), perplexity.ai (0%), copilot.microsoft.com (0%).

Extracted by Autobound

From the Signal API record
Signal
Sustained growth

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
271,294,198
Month over month
+14.1%
3-month change
+34.8%
Global rank
94
Top country
US (21%)
Trend
Consecutive growth

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
174
Category rank
1
Change, 3 months
+34.8%
Change, month over month
+14.1%
Digital health score
75

Details

Measured month
Aug 2026
Category
home_and_garden/furniture
Mail visits
7,053,649
Traffic band
Dominant
Direct visits
92,782,616
Search visits
136,189,687
Small website
No
Snapshot date
Aug 1, 2026
Social visits
11,394,356
Website title
Hej! Welcome to IKEA Global
Brand strength
Moderate
Referral visits
9,495,297
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.9% (~2,469,676 visits). Top: chatgpt.com (91%), gemini.google.com (7%), claude.ai (2%), perplexity.ai (0%), copilot.microsoft.com (0%).
Geo concentration
Diversified
Referral strength
Weak
Search dependency
High
Consecutive months
3
Brand keyword ratio
2/5
Website description
Furniture, home accessories, design ideas and inspiration for big dreams and small budgets. A better everyday life begins at home!
Country rank country
US
Digital health label
Excellent
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 34% direct traffic. Brand keyword ratio: 2/5.

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
sustainedGrowth

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/75452cad-9d6a-4e55-96c9-77cd5c8e4697 returns this record as JSON. POST /v1/companies/enrich returns every signal for ikea.com.

{
  "signal_id": "75452cad-9d6a-4e55-96c9-77cd5c8e4697",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedGrowth",
  "detected_at": "2026-09-11T10:16:39.621+00:00",
  "company": {
    "name": "IKEA",
    "domain": "ikea.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "ikea.com shows sustained growth with 3 consecutive months of increases, up 35% overall to 271M.",
    "traffic": {
      "2026-06-01": 201261130,
      "2026-07-01": 237830351,
      "2026-08-01": 271294198
    },
    "category": "home_and_garden/furniture",
    "relevance": 56.3,
    "ai_traffic": {
      "top_prompts": [
        "What are the key factors to consider when choosing a compact, budget-friendly wardrobe for a small bedroom, and how do different assembly and storage options compare?",
        "Can you recommend space-saving shelving and modular storage solutions suitable for a studio apartment, including tips for measuring, assembly, and load capacity?",
        "How can I plan and optimize a living room layout using multifunctional furniture to maximize seating and storage in a narrow rectangular space?"
      ],
      "total_visits": 2469676,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 90.784
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 6.993
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 1.513
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 5,
          "share": 0
        }
      ],
      "traffic_share": 0.009
    },
    "engagement": {
      "bounce_rate": 0.325,
      "pages_per_visit": 7.013,
      "avg_visit_duration_seconds": 300
    },
    "global_rank": 94,
    "mail_visits": 7053649,
    "country_rank": 174,
    "top_keywords": [
      {
        "cpc": 0.42,
        "name": "ikea",
        "volume": 9891480,
        "estimated_value": 21379570
      },
      {
        "cpc": 0.77,
        "name": "이케아",
        "volume": 133130,
        "estimated_value": 306910
      },
      {
        "cpc": 0.45,
        "name": "איקאה",
        "volume": 65690,
        "estimated_value": 279420
      },
      {
        "cpc": 0.36,
        "name": "ايكيا",
        "volume": 25190,
        "estimated_value": 278920
      },
      {
        "cpc": 0.28,
        "name": "ikea canada",
        "volume": 85630,
        "estimated_value": 228370
      }
    ],
    "traffic_band": "dominant",
    "category_rank": 1,
    "direct_visits": 92782616,
    "search_visits": 136189687,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 11394356,
    "top_countries": {
      "CA": 0.057,
      "DE": 0.078,
      "FR": 0.067,
      "GB": 0.074,
      "US": 0.21
    },
    "website_title": "Hej! Welcome to IKEA Global",
    "brand_strength": "moderate",
    "change_3mo_pct": 34.8,
    "change_mom_pct": 14.1,
    "referral_visits": 9495297,
    "traffic_sources": {
      "mail": 0.026,
      "paid": 0,
      "direct": 0.342,
      "search": 0.502,
      "social": 0.042,
      "referral": 0.035
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.9% (~2,469,676 visits). Top: chatgpt.com (91%), gemini.google.com (7%), claude.ai (2%), perplexity.ai (0%), copilot.microsoft.com (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "weak",
    "search_dependency": "high",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "Furniture, home accessories, design ideas and inspiration for big dreams and small budgets. A better everyday life begins at home!",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 75,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 34% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 75: Engagement 93/100 (25%), Volume 100/100 (20%), Brand 68/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 9/100 (10%).",
    "social_traffic_detail": "Low social traffic at 4% of total visits (~11,394,356 visits).",
    "engagement_quality_score": 93,
    "geo_concentration_detail": "Diversified traffic: US (21%), DE (8%), GB (7%).",
    "referral_strength_detail": "Weak referral strength at 4% of traffic (~9,495,297 visits).",
    "search_dependency_detail": "High search dependency at 50% of total traffic.",
    "engagement_quality_detail": "High engagement (93/100) with 33% bounce rate, 7 pages per visit, and 300-second average duration."
  }
}

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