instagram.com received 7.6B monthly visits with traffic from 5 countries.

{
  "signal_id": "fb351d13-9042-4e1c-85c1-6c857609ed2c",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:21:24.143+00:00",
  "company": {
    "name": "Instagram",
    "domain": "instagram.com"
  },
  "data": {
    "trend": "consecutive_growth",
    "summary": "instagram.com received 7.6B monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 7213306651,
      "2026-07-01": 7592797441,
      "2026-08-01": 7608766934
    },
    "category": "computers_electronics_and_technology/social_networks_and_online_communities",
    "relevance": 0.8,
    "ai_traffic": {
      "top_prompts": [
        "How can I set up a visual portfolio on a photo-and-video sharing platform to showcase my work and attract followers?",
        "What are the key differences between using a mobile-first photo-sharing app versus a desktop-based gallery for growing an audience and engagement?",
        "Which strategies help increase organic reach and interaction on a visual social platform without paid advertising, and how do I measure their effectiveness?"
      ],
      "total_visits": 50275020,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 82.007
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 10.134
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 4.292
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        },
        {
          "name": "chat.deepseek.com",
          "rank": 5,
          "share": 0
        },
        {
          "name": "grok.com",
          "rank": 6,
          "share": 0
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 7,
          "share": 0
        }
      ],
      "traffic_share": 0.007
    },
    "engagement": {
      "bounce_rate": 0.334,
      "pages_per_visit": 12.545,
      "avg_visit_duration_seconds": 518
    },
    "global_rank": 4,
    "mail_visits": 76087669,
    "country_rank": 6,
    "top_keywords": [
      {
        "cpc": 0.4,
        "name": "instagram",
        "volume": 79445230,
        "estimated_value": 239204780
      },
      {
        "cpc": 0.4,
        "name": "ig",
        "volume": 15100830,
        "estimated_value": 23517830
      },
      {
        "cpc": 0.19,
        "name": "instagram login",
        "volume": 6048150,
        "estimated_value": 15286890
      },
      {
        "cpc": 0.14,
        "name": "bookmyshow",
        "volume": 2496370,
        "estimated_value": 9322040
      },
      {
        "cpc": 0.67,
        "name": "dolly parton",
        "volume": 13133200,
        "estimated_value": 5266040
      }
    ],
    "traffic_band": "dominant",
    "category_rank": 3,
    "direct_visits": 4770696868,
    "search_visits": 1810886530,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 631527656,
    "top_countries": {
      "BR": 0.094,
      "CA": 0.031,
      "GB": 0.036,
      "IN": 0.06,
      "US": 0.198
    },
    "website_title": "Instagram",
    "brand_strength": "strong",
    "change_3mo_pct": 5.5,
    "change_mom_pct": 0.2,
    "referral_visits": 243480542,
    "traffic_sources": {
      "mail": 0.01,
      "paid": 0,
      "direct": 0.627,
      "search": 0.238,
      "social": 0.083,
      "referral": 0.032
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.7% (~50,275,020 visits). Top: chatgpt.com (82%), gemini.google.com (10%), perplexity.ai (4%), claude.ai (0%), chat.deepseek.com (0%), grok.com (0%), copilot.microsoft.com (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "create an account or log in to instagram - share what you're into with the people who get you.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 83,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 63% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 83: Engagement 93/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 7/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 8% of total visits (~631,527,656 visits).",
    "engagement_quality_score": 93,
    "geo_concentration_detail": "Diversified traffic: US (20%), BR (9%), IN (6%).",
    "referral_strength_detail": "Weak referral strength at 3% of traffic (~243,480,542 visits).",
    "search_dependency_detail": "Low search dependency at 24% of total traffic.",
    "engagement_quality_detail": "High engagement (93/100) with 33% bounce rate, 12.5 pages per visit, and 518-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/fb351d13-9042-4e1c-85c1-6c857609ed2c \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"instagram.com","limit":20}'