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KavakTraffic snapshot

kavak.com received 6M monthly visits with traffic from 5 countries.

What happened

Minimal AI traffic at 0.8% (~48,352 visits). Top: chatgpt.com (94%), gemini.google.com (6%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
6,282,281
Month over month
+7%
3-month change
-5.4%
Global rank
6,645
Top country
MX (57%)
Trend
Fluctuating

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
210
Category rank
10
Change, 3 months
-5.4%
Change, month over month
+7%
Digital health score
75

Details

Measured month
Aug 2026
Category
e-commerce_and_shopping/e-commerce_and_shopping
Mail visits
69,105
Traffic band
Established
Direct visits
1,953,789
Search visits
2,927,543
Small website
No
Snapshot date
Aug 1, 2026
Social visits
640,793
Website title
Preguntas Frecuentes | Kavak
Brand strength
Moderate
Referral visits
100,516
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.8% (~48,352 visits). Top: chatgpt.com (94%), gemini.google.com (6%).
Geo concentration
Highly concentrated
Referral strength
Weak
Consecutive months
1
Engagement quality
High
Brand keyword ratio
3/5
Website description
KAVAK is an innovative company in the automotive industry that helps people acquire their own car, offering a wide range of guaranteed and certified cars.
Country rank country
MX
Digital health label
Excellent
Brand strength detail
Moderate brand recognition with 31% direct traffic. Brand keyword ratio: 3/5.
Digital health detail
Score 75: Engagement 83/100 (25%), Volume 100/100 (20%), Brand 62/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 8/100 (10%).

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/c4b395ba-afd1-4301-ac2b-898c976e3fab returns this record as JSON. POST /v1/companies/enrich returns every signal for kavak.com.

{
  "signal_id": "c4b395ba-afd1-4301-ac2b-898c976e3fab",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:17:15.29+00:00",
  "company": {
    "name": "Kavak",
    "domain": "kavak.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "kavak.com received 6M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 6641004,
      "2026-07-01": 5871437,
      "2026-08-01": 6282281
    },
    "category": "e-commerce_and_shopping/e-commerce_and_shopping",
    "relevance": 19.6,
    "ai_traffic": {
      "top_prompts": [
        "How can I evaluate the fair market value of a used car before selling it privately or trading it in?",
        "What are the step-by-step options and pros/cons for selling a used car quickly vs. trading it in at a dealership?",
        "Which documents and inspections are typically required to complete a used car sale and ensure a smooth transfer of ownership?"
      ],
      "total_visits": 48352,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 93.61
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 6.39
        }
      ],
      "traffic_share": 0.008
    },
    "engagement": {
      "bounce_rate": 0.219,
      "pages_per_visit": 6.814,
      "avg_visit_duration_seconds": 159
    },
    "global_rank": 6645,
    "mail_visits": 69105,
    "country_rank": 210,
    "top_keywords": [
      {
        "cpc": 0.31,
        "name": "kavak",
        "volume": 165410,
        "estimated_value": 373400
      },
      {
        "cpc": 0.27,
        "name": "olx",
        "volume": 5679740,
        "estimated_value": 29930
      },
      {
        "cpc": 0.76,
        "name": "kavak mexico",
        "volume": 3970,
        "estimated_value": 11960
      },
      {
        "cpc": 0.06,
        "name": "kavak autos",
        "volume": 2080,
        "estimated_value": 5180
      },
      {
        "cpc": 0.42,
        "name": "kavac",
        "volume": 2430,
        "estimated_value": 4240
      }
    ],
    "traffic_band": "established",
    "category_rank": 10,
    "direct_visits": 1953789,
    "search_visits": 2927543,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 640793,
    "top_countries": {
      "AE": 0.045,
      "AR": 0.151,
      "BR": 0.078,
      "CL": 0.091,
      "MX": 0.574
    },
    "website_title": "Preguntas Frecuentes | Kavak",
    "brand_strength": "moderate",
    "change_3mo_pct": -5.4,
    "change_mom_pct": 7,
    "referral_visits": 100516,
    "traffic_sources": {
      "mail": 0.011,
      "paid": 0,
      "direct": 0.311,
      "search": 0.466,
      "social": 0.102,
      "referral": 0.016
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.8% (~48,352 visits). Top: chatgpt.com (94%), gemini.google.com (6%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "moderate",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "3/5",
    "website_description": "KAVAK is an innovative company in the automotive industry that helps people acquire their own car, offering a wide range of guaranteed and certified cars.",
    "country_rank_country": "MX",
    "digital_health_label": "excellent",
    "digital_health_score": 75,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 31% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 75: Engagement 83/100 (25%), Volume 100/100 (20%), Brand 62/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 8/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 10% of total visits (~640,793 visits).",
    "engagement_quality_score": 83,
    "geo_concentration_detail": "Highly concentrated traffic: MX (57%), AR (15%), CL (9%).",
    "referral_strength_detail": "Weak referral strength at 2% of traffic (~100,516 visits).",
    "search_dependency_detail": "Moderate search dependency at 47% of total traffic.",
    "engagement_quality_detail": "High engagement (83/100) with 22% bounce rate, 6.8 pages per visit, and 159-second average duration."
  }
}

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