The company is actively investing in digital tools and capabilities across the enterprise, including its direct-to-consumer e-commerce platform, Keurig.com.
Filing excerpt
We continually invest in digital tools and capabilities as part of our route-to-market strategy, and as one element of a holistic digital transformation across KDP.
What this signalsFilings often name leadership changes, deals and spending plans.
sec-10kdigitalTransformationGet every 10-K signal for Keurig Dr Pepper and the companies you sell to, in the tools you already use.
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Keurig Dr Pepper this week?”
The Signal API returns 10-K signals for any list of companies as JSON, for your CRM, warehouse or app.
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This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/72f0e473-7ddd-474a-9c35-15ca0f023fc8 returns this record as JSON. POST /v1/companies/enrich returns every signal for keurigdrpepper.com.
{
"signal_id": "72f0e473-7ddd-474a-9c35-15ca0f023fc8",
"signal_type": "sec-10k",
"signal_subtype": "digitalTransformation",
"detected_at": "2026-03-03T05:55:55.437+00:00",
"company": {
"name": "Keurig Dr Pepper",
"domain": "keurigdrpepper.com"
},
"data": {
"detail": "The company is actively investing in digital tools and capabilities across the enterprise, including its direct-to-consumer e-commerce platform, Keurig.com. This creates opportunities for vendors in e-commerce, data analytics, and digital marketing.",
"metrics": {
"timeframe": "multi_year"
},
"summary": "KDP investing in a holistic digital transformation to enhance its route-to-market strategy.",
"excerpts": "We continually invest in digital tools and capabilities as part of our route-to-market strategy, and as one element of a holistic digital transformation across KDP.",
"relevance": 0.7,
"sentiment": "positive",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/1418135/000141813526000016/kdp-20251231.htm",
"filing_date": "2026-02-24",
"filing_year": 2026,
"fiscal_year_end": "12/31",
"sales_relevance": "Multi-year tech investment",
"signal_category": "strategic"
}
}
curl https://signals.autobound.ai/v1/signals/72f0e473-7ddd-474a-9c35-15ca0f023fc8 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"keurigdrpepper.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.