Filing excerpt
With our Keurig.com website, we have a leading direct-to-consumer e-commerce platform which provides us insights and expertise in the e-commerce channel.
What this signalsFilings often name leadership changes, deals and spending plans.
Technologies
sec-10kplatformStrategyGet every 10-K signal for Keurig Dr Pepper and the companies you sell to, in the tools you already use.
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Keurig Dr Pepper this week?”
The Signal API returns 10-K signals for any list of companies as JSON, for your CRM, warehouse or app.
Sign up and spend your free credits on the companies you sell to.
This page shows a preview. The full sec-10k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/5e8cc3f1-5df9-46d1-a7f2-4588d1fbcf49 returns this record as JSON. POST /v1/companies/enrich returns every signal for keurigdrpepper.com.
{
"signal_id": "5e8cc3f1-5df9-46d1-a7f2-4588d1fbcf49",
"signal_type": "sec-10k",
"signal_subtype": "platformStrategy",
"detected_at": "2026-03-03T05:55:55.437+00:00",
"company": {
"name": "Keurig Dr Pepper",
"domain": "keurigdrpepper.com"
},
"data": {
"detail": "The company's focus on its direct-to-consumer e-commerce platform and a broader digital transformation indicates available budget for martech, data analytics, cloud infrastructure, and customer experience solutions to enhance its route-to-market strategy.",
"metrics": {
"timeframe": "current_year"
},
"summary": "KDP is investing in a holistic digital transformation, leveraging its Keurig.com e-commerce platform.",
"excerpts": "With our Keurig.com website, we have a leading direct-to-consumer e-commerce platform which provides us insights and expertise in the e-commerce channel.",
"relevance": 0.7,
"sentiment": "positive",
"confidence": "high",
"source_url": "https://www.sec.gov/Archives/edgar/data/1418135/000141813526000016/kdp-20251231.htm",
"filing_date": "2026-02-24",
"filing_year": 2026,
"fiscal_year_end": "12/31",
"sales_relevance": "Platform tools needed",
"signal_category": "strategic",
"technologies_mentioned": [
"e-commerce",
"digital tools"
]
}
}
curl https://signals.autobound.ai/v1/signals/5e8cc3f1-5df9-46d1-a7f2-4588d1fbcf49 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"keurigdrpepper.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.