KIA'S FAMILY OF HYBRID SUVs AND UTILITY VEHICLES CREATE THE BEAT OF A CITY IN NEW CREATIVE CAMPAIGN
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IRVINE, Calif., Sept. 14, 2026 /PRNewswire/ -- Kia America has launched a new creative campaign highlighting the power and efficiency of the brand's wide range of hybrid SUVs and utility vehicles. Offering the second largest lineup of hybrid vehicles in the industry, including models like the flagship, 3-row 2027 Telluride, to Sportage – Kia's longest running nameplate – to the versatile Carnival MPV, Kia has a hybrid model for drivers in every stage of life. The 30-second spot, entitled " Hybrids That Move to a New Beat " is set to "OPR" by the Grammy-winning, French DJ, songwriter, and record producer, Gesaffelstein, whose work includes collaborations with some of the biggest names in music today. First on the screen is the Telluride Turbo-Hybrid swiftly accelerating through the city streets of an urban landscape. As the Telluride progresses, the windows of the skyscrapers lining the street illuminate in sync with the soundtrack creating an equalizer effect that reverberates from building to building, block to block. The spot continues as the Sportage Turbo-Hybrid drives through an inner-city tunnel before cutting to the stylish Carnival Turbo-Hybrid MPV cornering through a sharp turn as the music continues and building lights come to life. Throughout the spot, various features of each vehicle are showcased, including Telluride's Dual Panoramic Display, spacious three-row...
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