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Kohl'sLaunch

Kohl's delves into AI for gift finding, aiding associates.

What happened

Kohl’s Corp. launched Gift Finder for Mother's Day on Apr 20th '26.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Kohl's delves into AI for gift finding, aiding associates. The retailer launched a conversational AI agent to help shoppers find gifts, and is evolving how associates engage with data using the technology. Published April 30, 2026 By Tatiana Walk-Morris Dive brief: * Kohl's has launched a Gift Finder for Mother's Day, a conversational AI shopping agent created with Google Cloud's Gemini Enterprise for Customer Experience, the retailer said in a press release last week. * The shopping agent provides personalized gift ideas based on the recipient's hobbies, interests and style. Shoppers can upload images to find similar products, receive recommendations, review product information and add items to their cart without leaving the chat. * Kohl's has also built an AI analytics tool for employees powered by Google Cloud's Conversational Analytics in Looker. Employees can use a conversational approach to work with data including comparing product trends or determining what factors may be driving results. Dive insight: Following in the footsteps of other retailers, Kohl's is using AI to both simplify shopping for customers and to aid employees. Like Kohl's, other retailers have been using AI to help customers find the right gifts. In 2023, Simon, the retail and mixed-use real estate company, unveiled its "HolidAI" tool, which used ChatGPT 4.0 to guide shoppers through its...

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Extracted by Autobound

From the Signal API record
Event
Launch

What this signalsA launch often needs new go-to-market and support spend.

Product
Gift Finder for Mother's Day
Takes effect
Apr 20, 2026
Financing type
Donation

The full record

From the Signal API record

Details

Category
Launches

Extraction

Confidence
80%
Detected
Apr 30, 2026
signal_type
news
signal_subtype
launches

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This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/fb66b8ce-9635-40a6-8dd3-82f468477e9e returns this record as JSON. POST /v1/companies/enrich returns every signal for kohls.com.

{
  "signal_id": "fb66b8ce-9635-40a6-8dd3-82f468477e9e",
  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-04-30T00:00:00+00:00",
  "company": {
    "name": "Kohl's",
    "domain": "kohls.com"
  },
  "data": {
    "url": "https://www.retaildive.com/news/kohls-ai-gift-finding-google-cloud/818590",
    "title": "Kohl's delves into AI for gift finding, aiding associates.",
    "excerpt": "Kohl's delves into AI for gift finding, aiding associates.\n\nThe retailer launched a conversational AI agent to help shoppers find gifts, and is evolving how associates engage with data using the technology.\n\nPublished April 30, 2026\n\nBy Tatiana Walk-Morris\n\nDive brief:\n\n* Kohl's has launched a Gift Finder for Mother's Day, a conversational AI shopping agent created with Google Cloud's Gemini Enterprise for Customer Experience, the retailer said in a press release last week.\n* The shopping agent provides personalized gift ideas based on the recipient's hobbies, interests and style. Shoppers can upload images to find similar products, receive recommendations, review product information and add items to their cart without leaving the chat.\n* Kohl's has also built an AI analytics tool for employees powered by Google Cloud's Conversational Analytics in Looker. Employees can use a conversational approach to work with data including comparing product trends or determining what factors may be driving results.\n\nDive insight:\n\nFollowing in the footsteps of other retailers, Kohl's is using AI to both simplify shopping for customers and to aid employees.\n\nLike Kohl's, other retailers have been using AI to help customers find the right gifts. In 2023, Simon, the retail and mixed-use real estate company, unveiled its \"HolidAI\" tool, which used ChatGPT 4.0 to guide shoppers through its...",
    "product": "Gift Finder for Mother's Day",
    "summary": "Kohl’s Corp. launched Gift Finder for Mother's Day on Apr 20th '26.",
    "category": "launches",
    "found_at": "2026-04-30T00:00:00Z",
    "planning": false,
    "image_url": "https://imgproxy.divecdn.com/GJuWk9NMLxqWoF5XCTDx5-EXegVw8MmpqZllNK8NzQA/g:ce/rs:fit:770:435/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS8yMDIyX0tvaGxzX01vcnRvbl9Hcm92ZV9JTEV4dGVyaW9yLTgwODgtd2ViLmpwZw==.webp",
    "confidence": 0.8041,
    "product_data": {
      "full_text": "Gift Finder for Mother's Day",
      "fuzzy_match": true
    },
    "published_at": "2026-04-30T00:00:00Z",
    "effective_date": "2026-04-20",
    "article_sentence": "* Kohl's has launched a Gift Finder for Mother's Day, a conversational AI shopping agent created with Google Cloud's Gemini Enterprise for Customer Experience, the retailer said in a press release last week.",
    "financing_type_tags": [
      "donation"
    ]
  }
}

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