massgeneralbrigham.org shows sustained growth with 3 consecutive months of increases, up 10% overall to 5M.
What happened
Minimal AI traffic at 0.4% (~23,246 visits). Top: chatgpt.com (65%), gemini.google.com (24%), claude.ai (3%).
Extracted by Autobound
From the Signal API record- Signal
- Sustained growth
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 5,474,599
- Month over month
- +2.6%
- 3-month change
- +10.3%
- Global rank
- 8,535
- Top country
- US (97%)
- Trend
- Consecutive growth
More from Mass General Brigham
- PatentsBrigham and Women's Hospital was granted a patent for blood-brain barrier drug delivery.Patents
- Web trafficmassgeneralbrigham.org received 5M monthly visits with traffic from 5 countries.Web traffic
- Facility expansionMass General Brigham health plan drops MA coverage for Dana-Farber patientsFacility expansion
- GlassdoorEmployees report low pay despite good benefits and workload managementGlassdoor
- Executive hireMass General Brigham hires Vanderbilt exec for inaugural nurse roleExecutive hire
- Website changesThe organization is transitioning to the newly launched massgeneralbrigham.org platform for all services, physicians, hospitals, and locations.Website changes
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The full record
From the Signal API recordNumbers
- Country rank
- 1,742
- Category rank
- 11
- Change, 3 months
- +10.3%
- Change, month over month
- +2.6%
- Digital health score
- 83
Details
- Measured month
- Jul 2026
- Category
- health/medicine
- Mail visits
- 388,697
- Traffic band
- Established
- Direct visits
- 2,917,961
- Search visits
- 1,751,872
- Small website
- No
- Snapshot date
- Jul 1, 2026
- Social visits
- 147,814
- Website title
- Virtual Care FAQs | Mass General Brigham
- Brand strength
- Strong
- Referral visits
- 229,933
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.4% (~23,246 visits). Top: chatgpt.com (65%), gemini.google.com (24%), claude.ai (3%).
- Geo concentration
- Highly concentrated
- Referral strength
- Weak
- Search dependency
- Low
- Consecutive months
- 3
- Engagement quality
- High
- Brand keyword ratio
- 1/5
- Website description
- mass general brigham is an integrated healthcare system, uniting great minds to solve the hardest problems in medicine for our communities and the world.
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Low
Extraction
- Detected
- Aug 13, 2026
- signal_type
seo-traffic- signal_subtype
sustainedGrowth
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/522bb1b4-5e5a-48c0-abe3-3f3c51862d82 returns this record as JSON. POST /v1/companies/enrich returns every signal for massgeneralbrigham.org.
{
"signal_id": "522bb1b4-5e5a-48c0-abe3-3f3c51862d82",
"signal_type": "seo-traffic",
"signal_subtype": "sustainedGrowth",
"detected_at": "2026-08-13T10:42:06.105+00:00",
"company": {
"name": "Mass General Brigham",
"domain": "massgeneralbrigham.org"
},
"data": {
"trend": "consecutive_growth",
"summary": "massgeneralbrigham.org shows sustained growth with 3 consecutive months of increases, up 10% overall to 5M.",
"traffic": {
"2026-05-01": 4963555,
"2026-06-01": 5333638,
"2026-07-01": 5474599
},
"category": "health/medicine",
"relevance": 7.4,
"ai_traffic": {
"total_visits": 23246,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 64.781
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 24.235
},
{
"name": "claude.ai",
"rank": 3,
"share": 2.746
}
],
"traffic_share": 0.004
},
"engagement": {
"bounce_rate": 0.275,
"pages_per_visit": 6.214,
"avg_visit_duration_seconds": 345
},
"global_rank": 8535,
"mail_visits": 388697,
"country_rank": 1742,
"top_keywords": [
{
"cpc": 3.39,
"name": "patient gateway",
"volume": 74640,
"estimated_value": 181440
},
{
"cpc": 1.77,
"name": "mass general brigham",
"volume": 39600,
"estimated_value": 27010
},
{
"cpc": 2.68,
"name": "patient gateway login",
"volume": 12950,
"estimated_value": 26320
},
{
"cpc": 2.24,
"name": "mass general patient gateway",
"volume": 7080,
"estimated_value": 15700
},
{
"cpc": 2.24,
"name": "mgh patient gateway",
"volume": 5660,
"estimated_value": 11070
}
],
"traffic_band": "established",
"category_rank": 11,
"direct_visits": 2917961,
"search_visits": 1751872,
"small_website": false,
"snapshot_date": "2026-07-01T00:00:00+00:00",
"social_visits": 147814,
"top_countries": {
"CA": 0.005,
"GB": 0.002,
"IN": 0.002,
"NL": 0.001,
"US": 0.965
},
"website_title": "Virtual Care FAQs | Mass General Brigham",
"brand_strength": "strong",
"change_3mo_pct": 10.3,
"change_mom_pct": 2.6,
"referral_visits": 229933,
"traffic_sources": {
"mail": 0.071,
"paid": 0,
"direct": 0.533,
"search": 0.32,
"social": 0.027,
"referral": 0.042
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.4% (~23,246 visits). Top: chatgpt.com (65%), gemini.google.com (24%), claude.ai (3%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "weak",
"search_dependency": "low",
"consecutive_months": 3,
"engagement_quality": "high",
"brand_keyword_ratio": "1/5",
"website_description": "mass general brigham is an integrated healthcare system, uniting great minds to solve the hardest problems in medicine for our communities and the world.",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 83,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 53% direct traffic. Brand keyword ratio: 1/5.",
"digital_health_detail": "Score 83: Engagement 96/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
"social_traffic_detail": "Low social traffic at 3% of total visits (~147,814 visits).",
"engagement_quality_score": 96,
"geo_concentration_detail": "Highly concentrated traffic: US (97%), CA (1%), GB (0%).",
"referral_strength_detail": "Weak referral strength at 4% of traffic (~229,933 visits).",
"search_dependency_detail": "Low search dependency at 32% of total traffic.",
"engagement_quality_detail": "High engagement (96/100) with 28% bounce rate, 6.2 pages per visit, and 345-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/522bb1b4-5e5a-48c0-abe3-3f3c51862d82 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"massgeneralbrigham.org","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.