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NikePartnership

Nike partners Mumbai Indians in multi-year kit deal starting 2027

Source: Autobound Signal API · 100 signals tracked for Nike · updated

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What happened

Nike has signed a multi-year partnership with Mumbai Indians to serve as the official kit partner starting from the 2027 season.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Nike has signed a multi-year partnership with Mumbai Indians to become the official kit partner for the franchise's men's and women's teams from the 2027 season, as the sportswear major looks to deepen its presence in Indian cricket. Announced on October 22, the deal will cover match kits, training apparel and sportswear for players, coaches and technical staff. The teams will unveil their new Nike kits ahead of their respective 2027 seasons, while fans can expect additional apparel inspired by Mumbai Indians and the city's sporting and cultural identity. Nike strengthens its cricket play The partnership marks another step in Nike's continued investment in cricket in India, bringing its sportswear offering closer to one of the country's most prominent franchise teams. Under the agreement, Nike will outfit both Mumbai Indians teams, extending the partnership beyond matchday uniforms to training gear and other team apparel. "Cricket is woven into the heartbeat of India, and few teams capture its energy like Mumbai Indians," said Tarundeep Singh, general manager, Nike India. He added that the franchise's ambition and belief in sport aligned with Nike's focus on athletes and inspiring the next generation. Partnership to extend beyond the pitch Beyond performance apparel, the collaboration will bring together sport and culture through products and storytelling inspired by Mumbai...

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Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Location
Mumbai, Maharashtra, India

Companies

  • Mumbai IndiansPartnermumbaiindians.com

The full record

From the Signal API record

Extraction

Confidence
95%
Detected
Oct 22, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/6d654161-431b-4fe4-a9c3-b26c14cca5c8 returns this record as JSON. POST /v1/companies/enrich returns every signal for nike.com.

{
  "signal_id": "6d654161-431b-4fe4-a9c3-b26c14cca5c8",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-10-22T08:37:49+00:00",
  "company": {
    "name": "Nike",
    "domain": "nike.com"
  },
  "data": {
    "url": "https://www.storyboard18.com/brand-marketing/nike-partners-mumbai-indians-in-multi-year-kit-deal-starting-2027-ws-l-113154.htm",
    "title": "Nike partners Mumbai Indians in multi-year kit deal starting 2027 - Storyboard18",
    "excerpt": "Nike has signed a multi-year partnership with Mumbai Indians to become the official kit partner for the franchise’s men’s and women’s teams from the 2027 season, as the sportswear major looks to deepen its presence in Indian cricket. Announced on October 22, the deal will cover match kits, training apparel and sportswear for players, coaches and technical staff. The teams will unveil their new Nike kits ahead of their respective 2027 seasons , while fans can expect additional apparel inspired by Mumbai Indians and the city’s sporting and cultural identity. Nike strengthens its cricket play The partnership marks another step in Nike’s continued investment in cricket in India, bringing its sportswear offering closer to one of the country’s most prominent franchise teams. Under the agreement, Nike will outfit both Mumbai Indians teams, extending the partnership beyond matchday uniforms to training gear and other team apparel. “Cricket is woven into the heartbeat of India, and few teams capture its energy like Mumbai Indians,” said Tarundeep Singh, general manager, Nike India. He added that the franchise’s ambition and belief in sport aligned with Nike’s focus on athletes and inspiring the next generation. Partnership to extend beyond the pitch Beyond performance apparel, the collaboration will bring together sport and culture through products and storytelling inspired by Mumbai...",
    "summary": "Nike has signed a multi-year partnership with Mumbai Indians to serve as the official kit partner starting from the 2027 season.",
    "location": "Mumbai, Maharashtra, India",
    "planning": false,
    "image_url": "https://images.storyboard18.com/storyboard18/2026/10/Copy-of-THEN-1600-x-900-px-2026-10-22T140617.191-2026-10-4dc62d500d3afb726c3094fcb5004fa0-1019x573.png",
    "confidence": 0.95,
    "published_at": "2026-10-22T08:37:49Z",
    "location_data": [
      {
        "city": "Mumbai",
        "state": "Maharashtra",
        "region": "Southern Asia",
        "country": "India",
        "continent": "Asia",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "Nike has signed a multi-year partnership with Mumbai Indians to become the official kit partner for the franchise’s men’s and women’s teams from the 2027 season, as the sportswear major looks to deepen its presence in Indian cricket.",
    "related_company_name": "Mumbai Indians",
    "related_company_domain": "mumbaiindians.com"
  }
}

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