omnicomgroup.com traffic surged 26% to 193K monthly visits.
Extracted by Autobound
From the Signal API record- Signal
- Traffic surge
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 192,644
- Month over month
- +25.6%
- 3-month change
- -3.5%
- Global rank
- 199,947
- Top country
- US (67%)
- Trend
- Fluctuating
More from Omnicom
- NewsOmnicom expects to end this year with 15,000 fewer employeesNews
- LayoffOmnicom to shed another 15,000 staff in fresh squeezeLayoff
- Executive hireOmnicom Advertising appoints Andrew Robertson as CEO; Troy Ruhanen retiresExecutive hire
- RetirementOmnicom Advertising Announces Leadership TransitionRetirement
- GlassdoorMergers and corporate changes are negatively impacting agency culture and leadershipGlassdoor
- RevenueInterpublic Group stock reflects the Omnicom merger shiftRevenue
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The full record
From the Signal API recordNumbers
- Change, 3 months
- -3.5%
- Change, month over month
- +25.6%
- Digital health score
- 70
Details
- Measured month
- Jan 2026
- Category
- business_and_consumer_services/marketing_and_advertising
- Mail visits
- 546
- Traffic band
- Developing
- Direct visits
- 374,275
- Search visits
- 132,579
- Snapshot date
- Jan 1, 2026
- Social visits
- 4,365
- Brand strength
- Strong
- Referral visits
- 31,644
- AI traffic detail
- No AI traffic data available.
- Geo concentration
- Highly concentrated
- Referral strength
- Moderate
- Search dependency
- Low
- Consecutive months
- 1
- Engagement quality
- High
- Brand keyword ratio
- 0/0
- Digital health label
- Good
- Social traffic level
- Low
- Brand strength detail
- Strong brand recognition with 69% direct traffic. Brand keyword ratio: 0/0.
- Digital health detail
- Score 70: Engagement 94/100 (25%), Volume 75/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 50/100 (15%), AI Readiness 0/100 (10%).
- Social traffic detail
- Low social traffic at 1% of total visits (~4,365 visits).
- Engagement quality score
- 94
- Geo concentration detail
- Highly concentrated traffic: US (67%), GB (16%), ES (5%).
Extraction
- Detected
- Feb 13, 2026
- signal_type
seo-traffic- signal_subtype
trafficSurge
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/84c4dbb3-8a40-47e7-a837-c5e1e7b98f16 returns this record as JSON. POST /v1/companies/enrich returns every signal for omnicomgroup.com.
{
"signal_id": "84c4dbb3-8a40-47e7-a837-c5e1e7b98f16",
"signal_type": "seo-traffic",
"signal_subtype": "trafficSurge",
"detected_at": "2026-02-13T14:52:25.546+00:00",
"company": {
"name": "Omnicom",
"domain": "omnicomgroup.com"
},
"data": {
"trend": "fluctuating",
"summary": "omnicomgroup.com traffic surged 26% to 193K monthly visits.",
"traffic": {
"2025-11-01": 199545,
"2025-12-01": 153402,
"2026-01-01": 192644
},
"category": "business_and_consumer_services/marketing_and_advertising",
"relevance": 60,
"engagement": {
"bounce_rate": 0.309,
"pages_per_visit": 5.539,
"avg_visit_duration_seconds": 373
},
"global_rank": 199947,
"mail_visits": 546,
"traffic_band": "developing",
"direct_visits": 374275,
"search_visits": 132579,
"snapshot_date": "2026-01-01",
"social_visits": 4365,
"top_countries": {
"DE": 0.05,
"ES": 0.05,
"GB": 0.158,
"IN": 0.035,
"US": 0.669
},
"brand_strength": "strong",
"change_3mo_pct": -3.5,
"change_mom_pct": 25.6,
"referral_visits": 31644,
"traffic_sources": {
"mail": 0.001,
"paid": 0.004,
"direct": 0.686,
"search": 0.243,
"social": 0.008,
"referral": 0.058
},
"ai_traffic_level": "none",
"ai_traffic_detail": "No AI traffic data available.",
"geo_concentration": "highly_concentrated",
"referral_strength": "moderate",
"search_dependency": "low",
"consecutive_months": 1,
"engagement_quality": "high",
"brand_keyword_ratio": "0/0",
"digital_health_label": "good",
"digital_health_score": 70,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 69% direct traffic. Brand keyword ratio: 0/0.",
"digital_health_detail": "Score 70: Engagement 94/100 (25%), Volume 75/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 50/100 (15%), AI Readiness 0/100 (10%).",
"social_traffic_detail": "Low social traffic at 1% of total visits (~4,365 visits).",
"engagement_quality_score": 94,
"geo_concentration_detail": "Highly concentrated traffic: US (67%), GB (16%), ES (5%).",
"referral_strength_detail": "Moderate referral strength at 6% of traffic (~31,644 visits).",
"search_dependency_detail": "Low search dependency at 24% of total traffic.",
"engagement_quality_detail": "High engagement (94/100) with 31% bounce rate, 5.5 pages per visit, and 373-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/84c4dbb3-8a40-47e7-a837-c5e1e7b98f16 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"omnicomgroup.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.