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PepsiCoPartnership

Taco Bell® and PepsiCo Commit to 11 More Years Together, Keeping the Iconic Mountain Dew® Baja Blast® Flowing and Beverage Innovation Moving Forward

What happened

PepsiCo renewed its partnership with Taco Bell for 11 more years across the U.S. and several international markets.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

PURCHASE, N.Y., Oct. 22, 2026 /PRNewswire/ -- PepsiCo (NASDAQ: PEP ) today announced it has renewed its partnership with Taco Bell in the U.S. and several international markets. The agreement reflects the strength of the brands' long-standing relationship and creates new opportunities to support growth, accelerate food and beverage innovation and deliver distinctive consumer experiences. "Some of PepsiCo's best foodservice innovations have come from partnerships that challenge us to think differently, and Taco Bell has always brought that energy," says Anne Fink, President, PepsiCo Global Away from Home. "Together, we have co-created products consumers love, from the iconic Mountain Dew Baja Blast to DORITOS Locos Tacos. What makes this partnership special is how we bring together Taco Bell's connection to culture with PepsiCo's consumer insights, culinary capabilities and beverage expertise to create what's next. We're excited about what we can build together over the next 11 years." "Strong partnerships have always been critical to how Taco Bell grows and evolves," said Meg Farren, Taco Bell's President, North America. "PepsiCo has been a trusted partner for over two decades, and we look forward to continuing to work hand-in-hand to drive long-term growth for the Taco Bell brand, create greater value across our system and find new ways to meet the evolving needs of our...

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Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Takes effect
Oct 22, 2026
Location
Purchase, New York, United States

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The full record

From the Signal API record

Details

Ticker
NASDAQ:PEP

Extraction

Confidence
95%
Detected
Oct 22, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/34279268-3f2b-be33-6184-d08602837c05 returns this record as JSON. POST /v1/companies/enrich returns every signal for pepsico.com.

{
  "signal_id": "34279268-3f2b-be33-6184-d08602837c05",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-10-22T15:00:00+00:00",
  "company": {
    "name": "PepsiCo",
    "domain": "pepsico.com"
  },
  "data": {
    "url": "https://www.prnewswire.com/news-releases/taco-bell-and-pepsico-commit-to-11-more-years-together-keeping-the-iconic-mountain-dew-baja-blast-flowing-and-beverage-innovation-moving-forward-302917054.html",
    "title": "Taco Bell® and PepsiCo Commit to 11 More Years Together, Keeping the Iconic Mountain Dew® Baja Blast® Flowing and Beverage Innovation Moving Forward",
    "ticker": "NASDAQ:PEP",
    "excerpt": "PURCHASE, N.Y. , Oct. 22, 2026 /PRNewswire/ -- PepsiCo (NASDAQ: PEP ) today announced it has renewed its partnership with Taco Bell in the U.S. and several international markets. The agreement reflects the strength of the brands' long-standing relationship and creates new opportunities to support growth, accelerate food and beverage innovation and deliver distinctive consumer experiences. \"Some of PepsiCo's best foodservice innovations have come from partnerships that challenge us to think differently, and Taco Bell has always brought that energy,\" says Anne Fink, President, PepsiCo Global Away from Home. \"Together, we have co-created products consumers love, from the iconic Mountain Dew Baja Blast to DORITOS Locos Tacos. What makes this partnership special is how we bring together Taco Bell's connection to culture with PepsiCo's consumer insights, culinary capabilities and beverage expertise to create what's next. We're excited about what we can build together over the next 11 years.\" \"Strong partnerships have always been critical to how Taco Bell grows and evolves,\" said Meg Farren, Taco Bell's President, North America. \"PepsiCo has been a trusted partner for over two decades, and we look forward to continuing to work hand-in-hand to drive long-term growth for the Taco Bell brand, create greater value across our system and find new ways to meet the evolving needs of our...",
    "summary": "PepsiCo renewed its partnership with Taco Bell for 11 more years across the U.S. and several international markets.",
    "location": "Purchase, New York, United States",
    "planning": false,
    "image_url": "https://mmx.prnewswire.com/media/MS2018528/Taco-Bell-Lifestyle-Release-Image.jpg?id=OA3033460&p=facebook",
    "confidence": 0.95,
    "published_at": "2026-10-22T15:00:00Z",
    "location_data": [
      {
        "city": "Purchase",
        "state": "New York",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "effective_date": "2026-10-22",
    "article_sentence": "PepsiCo (NASDAQ: PEP ) today announced it has renewed its partnership with Taco Bell in the U.S. and several international markets.",
    "related_company_name": "Taco Bell",
    "related_company_domain": "tacobell.com"
  }
}

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