perplexity.ai shows sustained decline with 3 consecutive months of decreases, down 18% overall to 95M.

{
  "signal_id": "0d1a1a35-a221-4d26-8d53-7d22f21924aa",
  "signal_type": "seo-traffic",
  "signal_subtype": "sustainedDecline",
  "detected_at": "2026-09-11T10:22:00.999+00:00",
  "company": {
    "name": "Perplexity",
    "domain": "perplexity.ai"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "perplexity.ai shows sustained decline with 3 consecutive months of decreases, down 18% overall to 95M.",
    "traffic": {
      "2026-06-01": 115813489,
      "2026-07-01": 103792844,
      "2026-08-01": 95236057
    },
    "category": "ai_chatbots_and_tools",
    "relevance": 28,
    "ai_traffic": {
      "total_visits": 2260575,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 58.393
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 7.335
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 5.392
        },
        {
          "name": "grok.com",
          "rank": 4,
          "share": 0
        },
        {
          "name": "chat.deepseek.com",
          "rank": 5,
          "share": 0
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 6,
          "share": 0
        }
      ],
      "traffic_share": 0.024
    },
    "engagement": {
      "bounce_rate": 0.331,
      "pages_per_visit": 3.665,
      "avg_visit_duration_seconds": 265
    },
    "global_rank": 473,
    "mail_visits": 1809485,
    "country_rank": 552,
    "top_keywords": [
      {
        "cpc": 0.42,
        "name": "perplexity",
        "volume": 4663360,
        "estimated_value": 4890090
      },
      {
        "cpc": 0.38,
        "name": "perplexity ai",
        "volume": 1487300,
        "estimated_value": 1946020
      },
      {
        "cpc": 0.49,
        "name": "ai",
        "volume": 7753040,
        "estimated_value": 147160
      },
      {
        "cpc": 0.37,
        "name": "퍼플렉시티",
        "volume": 90260,
        "estimated_value": 81280
      },
      {
        "cpc": 0.66,
        "name": "perplexity pro",
        "volume": 83250,
        "estimated_value": 77380
      }
    ],
    "traffic_band": "major",
    "category_rank": 8,
    "direct_visits": 69236613,
    "search_visits": 15523477,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 3047554,
    "top_countries": {
      "DE": 0.061,
      "FR": 0.04,
      "IN": 0.09,
      "RU": 0.044,
      "US": 0.249
    },
    "website_title": "Perplexity",
    "brand_strength": "strong",
    "change_3mo_pct": -17.8,
    "change_mom_pct": -8.2,
    "referral_visits": 2761846,
    "traffic_sources": {
      "mail": 0.019,
      "paid": 0,
      "direct": 0.727,
      "search": 0.163,
      "social": 0.032,
      "referral": 0.029
    },
    "ai_traffic_level": "emerging",
    "ai_traffic_detail": "Emerging AI traffic at 2.4% (~2,260,575 visits). Top: chatgpt.com (58%), gemini.google.com (7%), claude.ai (5%), grok.com (0%), chat.deepseek.com (0%), copilot.microsoft.com (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "3/5",
    "website_description": "Perplexity is a free AI-powered answer engine that provides accurate, trusted, and real-time answers to any question.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 78,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 73% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 78: Engagement 78/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 24/100 (10%).",
    "social_traffic_detail": "Low social traffic at 3% of total visits (~3,047,554 visits).",
    "engagement_quality_score": 78,
    "geo_concentration_detail": "Diversified traffic: US (25%), IN (9%), DE (6%).",
    "referral_strength_detail": "Weak referral strength at 3% of traffic (~2,761,846 visits).",
    "search_dependency_detail": "Low search dependency at 16% of total traffic.",
    "engagement_quality_detail": "High engagement (78/100) with 33% bounce rate, 3.7 pages per visit, and 265-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/0d1a1a35-a221-4d26-8d53-7d22f21924aa \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"perplexity.ai","limit":20}'