razorpay.com received 37M monthly visits with traffic from 5 countries.

{
  "signal_id": "99d80945-0ba0-45b4-b149-11c5b5b123f7",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T07:54:13.358+00:00",
  "company": {
    "name": "Razorpay",
    "domain": "razorpay.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "razorpay.com received 37M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 38407361,
      "2026-08-01": 40793010,
      "2026-09-01": 37226383
    },
    "category": "finance/finance",
    "relevance": 29.7,
    "ai_traffic": {
      "top_prompts": [
        "How do I integrate an online payment gateway into my website to accept credit cards and digital wallets securely?",
        "What are the differences between hosted checkout, embedded checkout, and API-based payment flows when setting up online payments on a platform?",
        "Can you recommend best practices for minimizing declined transactions and handling payment retries and refunds in an e-commerce checkout system?"
      ],
      "total_visits": 294919,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 69.297
        },
        {
          "name": "claude.ai",
          "rank": 2,
          "share": 13.005
        },
        {
          "name": "gemini.google.com",
          "rank": 3,
          "share": 5.778
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.008
    },
    "engagement": {
      "bounce_rate": 0.387,
      "pages_per_visit": 2.949,
      "avg_visit_duration_seconds": 136
    },
    "global_rank": 1388,
    "mail_visits": 1042339,
    "country_rank": 154,
    "top_keywords": [
      {
        "cpc": 1.19,
        "name": "razorpay",
        "volume": 475610,
        "estimated_value": 618710
      },
      {
        "cpc": 0.18,
        "name": "razorpay login",
        "volume": 90120,
        "estimated_value": 104730
      },
      {
        "cpc": 0.09,
        "name": "fixmyitch",
        "volume": 21250,
        "estimated_value": 40590
      },
      {
        "cpc": 0.12,
        "name": "fix my itch",
        "volume": 18960,
        "estimated_value": 39750
      },
      {
        "cpc": 0.12,
        "name": "razorpay dashboard",
        "volume": 22970,
        "estimated_value": 25960
      }
    ],
    "traffic_band": "major",
    "category_rank": 1,
    "direct_visits": 18613192,
    "search_visits": 4318260,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 1749640,
    "top_countries": {
      "AE": 0.005,
      "GB": 0.005,
      "IN": 0.92,
      "MY": 0.011,
      "US": 0.027
    },
    "website_title": "Payment Links for US Businesses: Cards, Apple Pay & ACH | Razorpay",
    "brand_strength": "strong",
    "change_3mo_pct": -3.1,
    "change_mom_pct": -8.7,
    "referral_visits": 10721198,
    "traffic_sources": {
      "mail": 0.028,
      "paid": 0,
      "direct": 0.5,
      "search": 0.116,
      "social": 0.047,
      "referral": 0.288
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.8% (~294,919 visits). Top: chatgpt.com (69%), claude.ai (13%), gemini.google.com (6%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "3/5",
    "website_description": "Accept online payments with Razorpay Payment Links. Let US customers pay by card, Apple Pay, or ACH with pay-as-you-go pricing and no setup fee.",
    "country_rank_country": "IN",
    "digital_health_label": "good",
    "digital_health_score": 73,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 50% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 73: Engagement 54/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 8/100 (10%).",
    "social_traffic_detail": "Low social traffic at 5% of total visits (~1,749,640 visits).",
    "engagement_quality_score": 54,
    "geo_concentration_detail": "Highly concentrated traffic: IN (92%), US (3%), MY (1%).",
    "referral_strength_detail": "Strong referral strength at 29% of traffic (~10,721,198 visits).",
    "search_dependency_detail": "Low search dependency at 12% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (54/100) with 39% bounce rate, 2.9 pages per visit, and 136-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/99d80945-0ba0-45b4-b149-11c5b5b123f7 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"razorpay.com","limit":20}'