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Red BullPartnership

The Witcher 3: Red Bull cooperates with CD Projekt Red at Gamescom 2026

What happened

Red Bull is cooperating with CD Projekt Red for 'The Witcher Challenge' at the Gamescom 2026 event.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

At Gamescom 2026, a very special CD Projekt Red Bull cooperation is taking place: Those who take on The Witcher Challenge can win prizes. According to regulations, energy drinks may only be advertised, exhibited, offered, or sold at Gamescom 'only with special permission'. Such special permission was apparently granted to Red Bull. Because at more than 20 exhibition stands of game and hardware manufacturers, Gamescom visitors are supplied with beverage cans, including the appearances of Ubisoft, Nintendo, Bandai Namco Entertainment, and Red Bull. In addition, there are 10 'side events' in the Cologne city area outside the exhibition grounds. The cooperation with Electronic Arts and CD Projekt Red is particularly close: CD Projekt Red's exhibition stand is located in Hall 8: There, The Witcher 3 expansion Songs of the Past (to be released in 2027) will be presented in the cinema. All information about Gamescom 2026 (Tickets, Exhibitors, Games, Opening Hours, Hall Plan, Events, etc.) can be found at GamesWirtschaft.

gameswirtschaft.de/gamescom/gamescom-2026-red-bull-cd-projekt-red-170826Read the full source

Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Location
Cologne, North Rhine-Westphalia, Germany

Companies

  • CD Projekt RedPartnercdprojektred.com

More partnership signals at other companies

The full record

From the Signal API record

Extraction

Confidence
90%
Detected
Aug 17, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/f2246b6a-3b2b-e263-4de2-220bc05703d5 returns this record as JSON. POST /v1/companies/enrich returns every signal for redbull.com.

{
  "signal_id": "f2246b6a-3b2b-e263-4de2-220bc05703d5",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-08-17T17:10:30+00:00",
  "company": {
    "name": "Red Bull",
    "domain": "redbull.com"
  },
  "data": {
    "url": "https://www.gameswirtschaft.de/gamescom/gamescom-2026-red-bull-cd-projekt-red-170826/",
    "event": "Gamescom 2026",
    "title": "The Witcher 3: Red Bull cooperates with CD Projekt Red at Gamescom 2026 - GamesWirtschaft.de",
    "excerpt": "At Gamescom 2026, a very special CD Projekt Red Bull cooperation is taking place: Those who take on The Witcher Challenge can win prizes. According to regulations, energy drinks may only be advertised, exhibited, offered, or sold at Gamescom 'only with special permission'. Such special permission was apparently granted to Red Bull. Because at more than 20 exhibition stands of game and hardware manufacturers, Gamescom visitors are supplied with beverage cans, including the appearances of Ubisoft, Nintendo, Bandai Namco Entertainment, and Red Bull. In addition, there are 10 'side events' in the Cologne city area outside the exhibition grounds. The cooperation with Electronic Arts and CD Projekt Red is particularly close: CD Projekt Red's exhibition stand is located in Hall 8: There, The Witcher 3 expansion Songs of the Past (to be released in 2027) will be presented in the cinema. All information about Gamescom 2026 (Tickets, Exhibitors, Games, Opening Hours, Hall Plan, Events, etc.) can be found at GamesWirtschaft.",
    "summary": "Red Bull is cooperating with CD Projekt Red for 'The Witcher Challenge' at the Gamescom 2026 event.",
    "location": "Cologne, Germany",
    "planning": true,
    "image_url": "https://www.gameswirtschaft.de/wp-content/uploads/2026/08/Gamescom-2026-Red-Bull-CDPR-The-Witcher-3-170826.jpg",
    "confidence": 0.9,
    "published_at": "2026-08-17T17:10:30Z",
    "location_data": [
      {
        "city": "Cologne",
        "state": "North Rhine-Westphalia",
        "region": "Western Europe",
        "country": "Germany",
        "continent": "Europe",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "At Gamescom 2026, a very special CD Projekt Red Bull cooperation is taking place: Those who take on The Witcher Challenge can win prizes.",
    "related_company_name": "CD Projekt Red",
    "related_company_domain": "cdprojektred.com"
  }
}

Long text fields are shortened on this page.

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