ROKU keeps pushing for a better streaming experience with New Home Screen design.

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  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-05-27T13:59:00+00:00",
  "company": {
    "name": "Roku",
    "domain": "roku.com"
  },
  "data": {
    "url": "https://www.ecoustics.com/news/roku-streaming-experience-2026",
    "title": "ROKU keeps pushing for a better streaming experience with New Home Screen design.",
    "ticker": "NASDAQ:ROKU",
    "excerpt": "ROKU keeps pushing for a better streaming experience with New Home Screen design.\n\nLess searching, more streaming. Seems like a simple concept, right? Roku would agree, and is making a big change to their user interface in hopes of keeping their current customers happy and attracting more users to the brand.\n\n32 minutes ago\n\nWhat do you do when you're one of the world's top Smart TV and Connected TV platforms? You double down on what people love about your system while making the whole user experience even more streamlined and personalized for each individual viewer.\n\nWhile Android TV/Google TV may lead the global streaming TV platforms in overall market share, Roku is #1 in North America, with more than a third of all streaming viewers. With a combination of streaming sticks which can turn any TV into a Smart TV, Roku branded Smart TVs and partnerships with TV makers such as Hisense, Philips, and ONN, Roku has established itself as the go-to streaming platform for over 100 million TV viewers and movie lovers.\n\nWhile alternative Smart TV platforms like Amazon's Fire TV and Google TV tend to push certain streaming services or shopping services over others, Roku has earned high marks from its users for providing a more service-agnostic user experience. And the company seems to be leaning into this philosophy with significant updates to its user interface.\n\nAt an event in New...",
    "product": "version of Home Screen",
    "summary": "Roku, Inc. launches version of Home Screen.",
    "location": "New York, New York, United States, Northern America, Americas",
    "planning": false,
    "image_url": "https://www.ecoustics.com/wp-content/uploads/New-Roku-Home-Screen-2026-featured.jpg",
    "confidence": 0.6806,
    "product_data": {
      "full_text": "version of their Home Screen",
      "fuzzy_match": true,
      "release_type": "version"
    },
    "published_at": "2026-05-27T13:59:00Z",
    "location_data": [
      {
        "city": "New York",
        "state": "New York",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "article_sentence": "At an event in New York City this morning, Roku unveiled a new version of their Home Screen which promises a more dynamic, smarter experience."
  }
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curl https://signals.autobound.ai/v1/signals/1e9f9a58-8177-47d2-b5ed-77a91692d911 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"roku.com","limit":20}'