sierra.ai shows sustained decline with 3 consecutive months of decreases, down 17% overall to 293K.
What happened
Minimal AI traffic at 0.9% (~2,746 visits). Top: chatgpt.com (43%), perplexity.ai (3%), gemini.google.com (1%).
Extracted by Autobound
From the Signal API record- Signal
- Sustained decline
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 292,959
- Month over month
- -5.4%
- 3-month change
- -16.7%
- Global rank
- 149,214
- Top country
- US (54%)
- Trend
- Consecutive decline
More from Sierra
- RedditSierra is hiring for Principal / Staff level Solution Engineer roles as reported by a job candidate actively interviewing.Reddit
- Executive hireDr. Mitesh Patel joins Sierra as Head of ClinicalExecutive hire
- PartnershipSierra Partners with Stripe to Bring Payments Into AI Agent CallsPartnership
- GlassdoorCompany pursues aggressive business model with high competition and intense workloadGlassdoor
- In developmentSierra Unveils Personal Agent Protocol Built with Meta and PartnersIn development
- CertificationSierra achieves AIUC-1 certificationCertification
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- Hacker NewsCanvaCanva is announcing changes and layoffs affecting 22 percent of its staffHacker News
The full record
From the Signal API recordNumbers
- Country rank
- 63,218
- Category rank
- 44
- Change, 3 months
- -16.7%
- Change, month over month
- -5.4%
- Digital health score
- 60
Details
- Measured month
- Sep 2026
- Category
- AI chatbots and tools
- Mail visits
- 4,394
- Traffic band
- Developing
- Direct visits
- 120,992
- Search visits
- 118,355
- Small website
- No
- Snapshot date
- Sep 1, 2026
- Social visits
- 16,699
- Website title
- Sierra
- Brand strength
- Strong
- Referral visits
- 24,902
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.9% (~2,746 visits). Top: chatgpt.com (43%), perplexity.ai (3%), gemini.google.com (1%).
- Geo concentration
- Highly concentrated
- Referral strength
- Moderate
- Consecutive months
- 3
- Brand keyword ratio
- 3/5
- Website description
- Sierra helps businesses build better, more human customer experiences with AI.
- Country rank country
- US
- Digital health label
- Good
- Brand strength detail
- Strong brand recognition with 41% direct traffic. Brand keyword ratio: 3/5.
- Digital health detail
- Score 60: Engagement 50/100 (25%), Volume 75/100 (20%), Brand 83/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 9/100 (10%).
- Social traffic detail
- Moderate social traffic at 6% of total visits (~16,699 visits).
Extraction
- Detected
- Oct 12, 2026
- signal_type
seo-traffic- signal_subtype
sustainedDecline
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/d9068b70-a8fb-4e91-859b-0a19fbaeee20 returns this record as JSON. POST /v1/companies/enrich returns every signal for sierra.ai.
{
"signal_id": "d9068b70-a8fb-4e91-859b-0a19fbaeee20",
"signal_type": "seo-traffic",
"signal_subtype": "sustainedDecline",
"detected_at": "2026-10-12T08:04:45.99+00:00",
"company": {
"name": "Sierra",
"domain": "sierra.ai"
},
"data": {
"trend": "consecutive_decline",
"summary": "sierra.ai shows sustained decline with 3 consecutive months of decreases, down 17% overall to 293K.",
"traffic": {
"2026-07-01": 351847,
"2026-08-01": 309652,
"2026-09-01": 292959
},
"category": "ai_chatbots_and_tools",
"relevance": 12.9,
"ai_traffic": {
"total_visits": 2746,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 43.344
},
{
"name": "perplexity.ai",
"rank": 2,
"share": 3.336
},
{
"name": "gemini.google.com",
"rank": 3,
"share": 0.611
}
],
"traffic_share": 0.009
},
"engagement": {
"bounce_rate": 0.408,
"pages_per_visit": 2.916,
"avg_visit_duration_seconds": 111
},
"global_rank": 149214,
"mail_visits": 4394,
"country_rank": 63218,
"top_keywords": [
{
"cpc": 0.44,
"name": "sierra",
"volume": 196000,
"estimated_value": 25980
},
{
"cpc": 24.61,
"name": "sierra ai",
"volume": 44420,
"estimated_value": 25260
},
{
"cpc": 0.2,
"name": "elevenlabs",
"volume": 3265450,
"estimated_value": 9800
},
{
"cpc": 1.33,
"name": "sierra careers",
"volume": 8970,
"estimated_value": 8990
},
{
"cpc": 16.42,
"name": "decagon",
"volume": 90350,
"estimated_value": 3800
}
],
"traffic_band": "developing",
"category_rank": 44,
"direct_visits": 120992,
"search_visits": 118355,
"small_website": false,
"snapshot_date": "2026-09-01T00:00:00+00:00",
"social_visits": 16699,
"top_countries": {
"AU": 0.038,
"CA": 0.046,
"GB": 0.086,
"IN": 0.068,
"US": 0.543
},
"website_title": "Sierra",
"brand_strength": "strong",
"change_3mo_pct": -16.7,
"change_mom_pct": -5.4,
"referral_visits": 24902,
"traffic_sources": {
"mail": 0.015,
"paid": 0,
"direct": 0.413,
"search": 0.404,
"social": 0.057,
"referral": 0.085
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.9% (~2,746 visits). Top: chatgpt.com (43%), perplexity.ai (3%), gemini.google.com (1%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "moderate",
"search_dependency": "moderate",
"consecutive_months": 3,
"engagement_quality": "moderate",
"brand_keyword_ratio": "3/5",
"website_description": "Sierra helps businesses build better, more human customer experiences with AI.",
"country_rank_country": "US",
"digital_health_label": "good",
"digital_health_score": 60,
"social_traffic_level": "moderate",
"brand_strength_detail": "Strong brand recognition with 41% direct traffic. Brand keyword ratio: 3/5.",
"digital_health_detail": "Score 60: Engagement 50/100 (25%), Volume 75/100 (20%), Brand 83/100 (15%), Diversification 80/100 (15%), Rank 50/100 (15%), AI Readiness 9/100 (10%).",
"social_traffic_detail": "Moderate social traffic at 6% of total visits (~16,699 visits).",
"engagement_quality_score": 50,
"geo_concentration_detail": "Highly concentrated traffic: US (54%), GB (9%), IN (7%).",
"referral_strength_detail": "Moderate referral strength at 9% of traffic (~24,902 visits).",
"search_dependency_detail": "Moderate search dependency at 40% of total traffic.",
"engagement_quality_detail": "Moderate engagement (50/100) with 41% bounce rate, 2.9 pages per visit, and 111-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/d9068b70-a8fb-4e91-859b-0a19fbaeee20 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"sierra.ai","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.