Skip to main content
SweetgreenLaunch

‘Never waste a crisis’: Sweetgreen cofounder on stolen recipes, the cyclospora cyclone and their first-ever chef-in-residence

What happened

Sweetgreen launched a new limited-edition menu curated by chef-in-residence Molly Baz, featuring a Caesar wrap, a pickle Caesar salad, and a scoop of chicken salad, available through November 9.

Source

Article excerpt

Sweetgreen doesn’t use iceberg lettuce, and it doesn’t buy lettuce from Mexico, according to cofounder Nic Jammet, but the salad chain still paid for this summer’s cyclospora outbreak anyway. Federal investigators tied the outbreak to iceberg lettuce from central Mexico, but fears about produce hit Sweetgreen regardless. The company cut its full-year outlook in August, projecting same-store sales would fall 7% to 8%, down from its earlier forecast of a 2% to 4% decline. The CDC declared the outbreak over on September 11. “It was a painful summer because that was like the headline for all summer,” Jammet, who is currently Sweetgreen’s chief concept officer, told Fortune. He said he worries the headlines and messaging around this summer’s recalls may have nudged people to believe “the safer thing is actually highly processed food.” He’s even watched farmers till fields of greens back into the ground, he added. The outbreak landed on a chain that was already in a turnaround, as the pre-pandemic desk-salad days have never quite returned. Same-store sales dropped 11.5% year-over-in 2025, but the stock has gained nearly 28% year-to-date as CEO Jonathan Neman has been running a turnaround plan built on tighter operations, marketing, menu changes and pricing. There’s also evidence that the customers are returning: on Sept. 28, Wells Fargo analyst Anthony Trainor upgraded...

Keep reading with a free account

The rest of this article, and every signal for Sweetgreen, is in your free account.

Extracted from this sentence

Jammet is the first to say Sweetgreen is more than just a salad chain, and points to Baz’s menu, which includes three limited-edition items: a Caesar wrap, a pickle Caesar salad and a scoop of chicken salad with a pickle spear, now through November 9.

Extracted by Autobound

From the Signal API record
Event
Launch

What this signalsA launch often needs new go-to-market and support spend.

Product
Molly Baz menu

The full record

From the Signal API record

Details

Release type
Collection

Extraction

Confidence
90%
Detected
Sep 30, 2026
signal_type
news
signal_subtype
launches

Use this data

Get every launch signal for Sweetgreen and the companies you sell to, in the tools you already use.

  1. Ask Claude about it

    Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Sweetgreen this week?”

  2. Send it to your own tools

    The Signal API returns launch signals for any list of companies as JSON, for your CRM, warehouse or app.

  3. Try it free

    Sign up and spend your free credits on the companies you sell to.

    Start Free1,000 free credits

The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/cf0291ea-ca11-ad1e-79fe-cb3fc1d93ec3 returns this record as JSON. POST /v1/companies/enrich returns every signal for sweetgreen.com.

{
  "signal_id": "cf0291ea-ca11-ad1e-79fe-cb3fc1d93ec3",
  "signal_type": "news",
  "signal_subtype": "launches",
  "detected_at": "2026-09-30T20:42:32+00:00",
  "company": {
    "name": "Sweetgreen",
    "domain": "sweetgreen.com"
  },
  "data": {
    "url": "https://fortune.com/2026/09/30/sweetgreen-cofounder-nic-jammet-sweetgreen-challenge-molly-baz-social-media/",
    "title": "‘Never waste a crisis’: Sweetgreen cofounder on stolen recipes, the cyclospora cyclone and their first-ever chef-in-residence",
    "author": "Catherina Gioino",
    "excerpt": "Sweetgreen doesn’t use iceberg lettuce, and it doesn’t buy lettuce from Mexico, according to cofounder Nic Jammet, but the salad chain still paid for this summer’s cyclospora outbreak anyway. Federal investigators tied the outbreak to iceberg lettuce from central Mexico, but fears about produce hit Sweetgreen regardless. The company cut its full-year outlook in August, projecting same-store sales would fall 7% to 8%, down from its earlier forecast of a 2% to 4% decline. The CDC declared the outbreak over on September 11. “It was a painful summer because that was like the headline for all summer,” Jammet, who is currently Sweetgreen’s chief concept officer, told Fortune . He said he worries the headlines and messaging around this summer’s recalls may have nudged people to believe “the safer thing is actually highly processed food.” He’s even watched farmers till fields of greens back into the ground, he added. The outbreak landed on a chain that was already in a turnaround, as the pre-pandemic desk-salad days have never quite returned. Same-store sales dropped 11.5% year-over-in 2025, but the stock has gained nearly 28% year-to-date as CEO Jonathan Neman has been running a turnaround plan built on tighter operations, marketing, menu changes and pricing. There’s also evidence that the customers are returning: on Sept. 28, Wells Fargo analyst Anthony Trainor upgraded Sweetgreen’s...",
    "product": "Molly Baz menu",
    "summary": "Sweetgreen launched a new limited-edition menu curated by chef-in-residence Molly Baz, featuring a Caesar wrap, a pickle Caesar salad, and a scoop of chicken salad, available through November 9.",
    "planning": false,
    "image_url": "https://fortune.com/img-assets/wp-content/uploads/2026/09/nic-e1790713538780.png?resize=1200,600",
    "confidence": 0.9,
    "product_data": {
      "name": "Molly Baz menu",
      "full_text": "Baz’s menu, which includes three limited-edition items: a Caesar wrap, a pickle Caesar salad and a scoop of chicken salad with a pickle spear",
      "fuzzy_match": false,
      "release_type": "collection"
    },
    "published_at": "2026-09-30T20:42:32Z",
    "article_sentence": "Jammet is the first to say Sweetgreen is more than just a salad chain, and points to Baz’s menu, which includes three limited-edition items: a Caesar wrap, a pickle Caesar salad and a scoop of chicken salad with a pickle spear, now through November 9."
  }
}

Long text fields are shortened on this page.

Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.