The appointment of a new Chief Technology Officer, especially one promoted from the board, signals a strategic focus on technology.
Filing excerpt
On July 14, 2026, Ulta Beauty, Inc. (the “Company”) announced that Kelly E. Garcia will transition from his role as a member of its board of directors (the “Board”) to Chief Technology Officer of the Company (“CTO”), with an anticipated start date of August 31, 2026.
What this signalsFilings often name leadership changes, deals and spending plans.
sec-8kdigitalTransformationGet every 8-K signal for Ulta Beauty and the companies you sell to, in the tools you already use.
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This page shows a preview. The full sec-8k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/76ce10bc-a9d9-4dd9-b420-4d4912538ed2 returns this record as JSON. POST /v1/companies/enrich returns every signal for ulta.com.
{
"signal_id": "76ce10bc-a9d9-4dd9-b420-4d4912538ed2",
"signal_type": "sec-8k",
"signal_subtype": "digitalTransformation",
"detected_at": "2026-07-21T07:06:40.246+00:00",
"company": {
"name": "Ulta Beauty",
"domain": "ulta.com"
},
"data": {
"detail": "The appointment of a new Chief Technology Officer, especially one promoted from the board, signals a strategic focus on technology. New tech executives typically review existing strategies, budgets, and vendor relationships within 90 days, creating a prime opportunity for outreach.",
"metrics": {
"timeframe": "next_quarter"
},
"summary": "Ulta Beauty appoints board member Kelly E. Garcia as new CTO, effective August 31, 2026.",
"excerpts": "On July 14, 2026, Ulta Beauty, Inc. (the “Company”) announced that Kelly E. Garcia will transition from his role as a member of its board of directors (the “Board”) to Chief Technology Officer of the Company (“CTO”), with an anticipated start date of August 31, 2026.",
"relevance": 0.9,
"sentiment": "positive",
"confidence": "medium",
"source_url": "https://www.sec.gov/Archives/edgar/data/1403568/000110465926083524/ulta-20260714x8k.htm",
"filing_date": "2026-07-14",
"filing_year": 2026,
"sales_relevance": "Multi-year tech investment",
"signal_category": "strategic"
}
}
curl https://signals.autobound.ai/v1/signals/76ce10bc-a9d9-4dd9-b420-4d4912538ed2 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"ulta.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.