vercel.com received 30M monthly visits with traffic from 5 countries.
What happened
Emerging AI traffic at 2.3% (~694,629 visits). Top: chatgpt.com (72%), claude.ai (15%), gemini.google.com (11%), grok.com (0%), perplexity.ai (0%), chat.deepseek.com (0%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 30,173,255
- Month over month
- -2%
- 3-month change
- +5%
- Global rank
- 1,379
- Top country
- US (20%)
- Trend
- Fluctuating
More from Vercel
- RedditA user considering alternatives to OpenRouter mentioned they like Vercel AI Gateway but feel that OpenRouter offers better guardrails.Reddit
- GlassdoorSales development representative notes unstable environment and lack of loyaltyGlassdoor
- Website changesThe page’s primary call to action changed from “Set up your Enterprise trial” to “Talk to Vercel.”Website changes
- Product reviewsMultiple users report AI accuracy issues with complex, nested logicProduct reviews
- Executive hireAmit Agarwal, CEO of Standard Template Labs and former President of Datadog, joins Vercel's Board of DirectorsExecutive hire
- RevenueVercel acquires Stakpak, the Egyptian-born DevOps agent startup, as it builds out agentic infrastructureRevenue
Latest signals at other companies
- Federal contractsAES$335K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsAT&T$359K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsEquinix$382K federal contract from Department of Homeland SecurityFederal contracts
The full record
From the Signal API recordNumbers
- Country rank
- 1,751
- Category rank
- 53
- Change, 3 months
- +5%
- Change, month over month
- -2%
- Digital health score
- 85
Details
- Measured month
- Aug 2026
- Category
- computers_electronics_and_technology/programming_and_developer_software
- Mail visits
- 543,119
- Traffic band
- Major
- Direct visits
- 21,392,838
- Search visits
- 4,073,389
- Small website
- No
- Snapshot date
- Aug 1, 2026
- Social visits
- 1,357,796
- Website title
- Agentic Infrastructure - Vercel
- Brand strength
- Strong
- Referral visits
- 1,991,435
- AI traffic level
- Emerging
- AI traffic detail
- Emerging AI traffic at 2.3% (~694,629 visits). Top: chatgpt.com (72%), claude.ai (15%), gemini.google.com (11%), grok.com (0%), perplexity.ai (0%), chat.deepseek.com (0%).
- Geo concentration
- Diversified
- Referral strength
- Moderate
- Search dependency
- Low
- Consecutive months
- 1
- Engagement quality
- High
- Brand keyword ratio
- 4/5
- Website description
- The autonomous stack for every app and agent.
- Country rank country
- US
- Digital health label
- Excellent
- Social traffic level
- Low
Extraction
- Detected
- Sep 11, 2026
- signal_type
seo-traffic- signal_subtype
baseline
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/9b541d47-1904-4ce9-8021-8c099dbb4523 returns this record as JSON. POST /v1/companies/enrich returns every signal for vercel.com.
{
"signal_id": "9b541d47-1904-4ce9-8021-8c099dbb4523",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-09-11T10:18:21.364+00:00",
"company": {
"name": "Vercel",
"domain": "vercel.com"
},
"data": {
"trend": "fluctuating",
"summary": "vercel.com received 30M monthly visits with traffic from 5 countries.",
"traffic": {
"2026-06-01": 28727146,
"2026-07-01": 30777447,
"2026-08-01": 30173255
},
"category": "computers_electronics_and_technology/programming_and_developer_software",
"relevance": 6.7,
"ai_traffic": {
"total_visits": 694629,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 71.706
},
{
"name": "claude.ai",
"rank": 2,
"share": 14.821
},
{
"name": "gemini.google.com",
"rank": 3,
"share": 10.526
},
{
"name": "grok.com",
"rank": 4,
"share": 0
},
{
"name": "perplexity.ai",
"rank": 5,
"share": 0
},
{
"name": "chat.deepseek.com",
"rank": 6,
"share": 0
}
],
"traffic_share": 0.023
},
"engagement": {
"bounce_rate": 0.318,
"pages_per_visit": 6.511,
"avg_visit_duration_seconds": 428
},
"global_rank": 1379,
"mail_visits": 543119,
"country_rank": 1751,
"top_keywords": [
{
"cpc": 1.1,
"name": "vercel",
"volume": 2802320,
"estimated_value": 2800450
},
{
"cpc": 1.89,
"name": "vercel login",
"volume": 81130,
"estimated_value": 110590
},
{
"cpc": 2.19,
"name": "vercel pricing",
"volume": 54260,
"estimated_value": 102950
},
{
"cpc": 1.31,
"name": "vercel app",
"volume": 77370,
"estimated_value": 82600
},
{
"cpc": 1.08,
"name": "versel",
"volume": 58610,
"estimated_value": 56920
}
],
"traffic_band": "major",
"category_rank": 53,
"direct_visits": 21392838,
"search_visits": 4073389,
"small_website": false,
"snapshot_date": "2026-08-01T00:00:00+00:00",
"social_visits": 1357796,
"top_countries": {
"BR": 0.029,
"GB": 0.042,
"IN": 0.148,
"PK": 0.039,
"US": 0.2
},
"website_title": "Agentic Infrastructure - Vercel",
"brand_strength": "strong",
"change_3mo_pct": 5,
"change_mom_pct": -2,
"referral_visits": 1991435,
"traffic_sources": {
"mail": 0.018,
"paid": 0,
"direct": 0.709,
"search": 0.135,
"social": 0.045,
"referral": 0.066
},
"ai_traffic_level": "emerging",
"ai_traffic_detail": "Emerging AI traffic at 2.3% (~694,629 visits). Top: chatgpt.com (72%), claude.ai (15%), gemini.google.com (11%), grok.com (0%), perplexity.ai (0%), chat.deepseek.com (0%).",
"geo_concentration": "diversified",
"referral_strength": "moderate",
"search_dependency": "low",
"consecutive_months": 1,
"engagement_quality": "high",
"brand_keyword_ratio": "4/5",
"website_description": "The autonomous stack for every app and agent.",
"country_rank_country": "US",
"digital_health_label": "excellent",
"digital_health_score": 85,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 71% direct traffic. Brand keyword ratio: 4/5.",
"digital_health_detail": "Score 85: Engagement 93/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 100/100 (15%), AI Readiness 23/100 (10%).",
"social_traffic_detail": "Low social traffic at 5% of total visits (~1,357,796 visits).",
"engagement_quality_score": 93,
"geo_concentration_detail": "Diversified traffic: US (20%), IN (15%), GB (4%).",
"referral_strength_detail": "Moderate referral strength at 7% of traffic (~1,991,435 visits).",
"search_dependency_detail": "Low search dependency at 14% of total traffic.",
"engagement_quality_detail": "High engagement (93/100) with 32% bounce rate, 6.5 pages per visit, and 428-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/9b541d47-1904-4ce9-8021-8c099dbb4523 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"vercel.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.