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Wealthfront8-K: Product launch

Wealthfront increases Cash Account APY to 3.30% to compete for client assets

What happened

Wealthfront is increasing its client APY in response to higher federal fund rates, aiming to attract and retain assets in its cash management accounts. This competitive pricing adjustment highlights a strategic focus on growing their $94.2B asset platform and could impact their net interest margin.

Source

SEC EDGARJan 28, 2026

Current report (Form 8-K)

Wealthfront 8-K

Filing excerpt

On January 28, 2026, Wealthfront Corporation (the “Company” or “Wealthfront”) announced that it would be increasing the base client annual percentage yield ("APY") on cash in Wealthfront Cash Accounts by five basis points to a 3.30% APY effective on Friday, January 30, 2026.

sec.gov/Archives/edgar/data/1524566/000162828026003843/wlth-20260128.htmRead the full source

Other signals in this filing (2)

Extracted by Autobound

From the Signal API record
Signal
8-K: Product launch

What this signalsFilings often name leadership changes, deals and spending plans.

Form
8-K
Percent
3.3% (new client APY on Cash Accounts)
Filed
Jan 28, 2026

The full record

From the Signal API record

Numbers

Dollar figure
$94.2B (total platform assets as of January 26, 2026)

Details

CIK
1524566
Accession number
0001628280-26-003843
Timeframe
Immediate
Filing year
2026
Why it matters
Go-to-market support
Signal category
Strategic

Extraction

Confidence
High
Relevance
75%
Sentiment
Neutral
Detected
Feb 3, 2026
signal_type
sec-8k
signal_subtype
productLaunch

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The API returns more than this page shows

This page shows a preview. The full sec-8k record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/4884b1c0-da64-45b2-a49f-fe430b9c1bef returns this record as JSON. POST /v1/companies/enrich returns every signal for wealthfront.com.

{
  "signal_id": "4884b1c0-da64-45b2-a49f-fe430b9c1bef",
  "signal_type": "sec-8k",
  "signal_subtype": "productLaunch",
  "detected_at": "2026-02-03T13:45:33.587+00:00",
  "company": {
    "name": "Wealthfront",
    "domain": "wealthfront.com"
  },
  "data": {
    "detail": "Wealthfront is increasing its client APY in response to higher federal fund rates, aiming to attract and retain assets in its cash management accounts. This competitive pricing adjustment highlights a strategic focus on growing their $94.2B asset platform and could impact their net interest margin.",
    "metrics": {
      "pct": 3.3,
      "timeframe": "immediate",
      "pct_context": "new client APY on Cash Accounts",
      "dollar_context": "total platform assets as of January 26, 2026",
      "dollar_millions": 94200
    },
    "summary": "Wealthfront increases Cash Account APY to 3.30% to compete for client assets",
    "excerpts": "On January 28, 2026, Wealthfront Corporation (the “Company” or “Wealthfront”) announced that it would be increasing the base client annual percentage yield (\"APY\") on cash in Wealthfront Cash Accounts by five basis points to a 3.30% APY effective on Friday, January 30, 2026.",
    "relevance": 0.75,
    "sentiment": "neutral",
    "confidence": "high",
    "source_url": "https://www.sec.gov/Archives/edgar/data/1524566/000162828026003843/wlth-20260128.htm",
    "filing_date": "2026-01-28",
    "filing_year": 2026,
    "sales_relevance": "Go-to-market support",
    "signal_category": "strategic"
  }
}

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