whatsapp.com received 3.7B monthly visits with traffic from 5 countries.
What happened
Minimal AI traffic at 0.8% (~28,020,034 visits). Top: chatgpt.com (58%), gemini.google.com (8%), perplexity.ai (2%), copilot.microsoft.com (0%), claude.ai (0%), chat.deepseek.com (0%), grok.com (0%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic snapshot
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 3,681,430,126
- Month over month
- +0.8%
- 3-month change
- -0.2%
- Global rank
- 12
- Top country
- BR (20%)
- Trend
- Fluctuating
More from WhatsApp
- In developmentWhatsApp Payments could be coming to Nigeria as Google Pay shakes up bankingIn development
- Product HuntWhatsApp.com launches on Product Hunt: Follow Prompts Lab's WhatsApp ChannelProduct Hunt
- RedditUsers voice friction regarding WhatsApp Business and Meta Cloud API integration, citing complex authorization, template approvals, and message blocking as barriers compared to Twilio.Reddit
- PatentsWhatsApp LLC's patent output is accelerating: 8 grants in the past year, 1 in the past 30 days.Patents
- Conference talksRoberto Aloi (Erlang DevX, WhatsApp) at Code BEAM Europe 2026.Conference talks
- PartnershipWhatsApp partners with WWE for NFL group chatPartnership
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The full record
From the Signal API recordNumbers
- Country rank
- 7
- Category rank
- 3
- Change, 3 months
- -0.2%
- Change, month over month
- +0.8%
- Digital health score
- 73
Details
- Measured month
- Sep 2026
- Category
- computers_electronics_and_technology/social_networks_and_online_communities
- Mail visits
- 95,717,183
- Traffic band
- Dominant
- Direct visits
- 2,727,939,723
- Search visits
- 636,887,412
- Small website
- No
- Snapshot date
- Sep 1, 2026
- Social visits
- 73,628,603
- Website title
- WhatsApp | Secure and Reliable Free Private Messaging and Calling
- Brand strength
- Strong
- Referral visits
- 106,761,474
- AI traffic level
- Minimal
- AI traffic detail
- Minimal AI traffic at 0.8% (~28,020,034 visits). Top: chatgpt.com (58%), gemini.google.com (8%), perplexity.ai (2%), copilot.microsoft.com (0%), claude.ai (0%), chat.deepseek.com (0%), grok.com (0%).
- Geo concentration
- Diversified
- Referral strength
- Weak
- Search dependency
- Low
- Consecutive months
- 1
- Engagement quality
- Moderate
- Brand keyword ratio
- 3/5
- Website description
- Use WhatsApp Messenger to stay in touch with friends and family. WhatsApp is free and offers simple, secure, reliable messaging and calling, available on phones all over the world.
- Country rank country
- IN
- Digital health label
- Good
- Social traffic level
- Low
Extraction
- Detected
- Oct 12, 2026
- signal_type
seo-traffic- signal_subtype
baseline
Use this data
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/7848401c-3588-4b4f-bbfb-91ce41c707b0 returns this record as JSON. POST /v1/companies/enrich returns every signal for whatsapp.com.
{
"signal_id": "7848401c-3588-4b4f-bbfb-91ce41c707b0",
"signal_type": "seo-traffic",
"signal_subtype": "baseline",
"detected_at": "2026-10-12T08:10:52.5+00:00",
"company": {
"name": "WhatsApp",
"domain": "whatsapp.com"
},
"data": {
"trend": "fluctuating",
"summary": "whatsapp.com received 3.7B monthly visits with traffic from 5 countries.",
"traffic": {
"2026-07-01": 3690533397,
"2026-08-01": 3651844799,
"2026-09-01": 3681430126
},
"category": "computers_electronics_and_technology/social_networks_and_online_communities",
"relevance": 3.2,
"ai_traffic": {
"top_prompts": [
"How can I set up a messaging app on my smartphone to stay connected with friends and family?",
"What are the key features to look for in a messaging platform for secure communication?",
"Can you recommend a reliable app for sending text, voice, and video messages internationally?"
],
"total_visits": 28020034,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 57.507
},
{
"name": "gemini.google.com",
"rank": 2,
"share": 8.312
},
{
"name": "perplexity.ai",
"rank": 3,
"share": 2.493
},
{
"name": "copilot.microsoft.com",
"rank": 4,
"share": 0
},
{
"name": "claude.ai",
"rank": 5,
"share": 0
},
{
"name": "chat.deepseek.com",
"rank": 6,
"share": 0
},
{
"name": "grok.com",
"rank": 7,
"share": 0
}
],
"traffic_share": 0.008
},
"engagement": {
"bounce_rate": 0.621,
"pages_per_visit": 3.53,
"avg_visit_duration_seconds": 580
},
"global_rank": 12,
"mail_visits": 95717183,
"country_rank": 7,
"top_keywords": [
{
"cpc": 0.37,
"name": "whatsapp web",
"volume": 118145080,
"estimated_value": 124430610
},
{
"cpc": 0.27,
"name": "whatsapp",
"volume": 63790180,
"estimated_value": 84683930
},
{
"cpc": 0.64,
"name": "wa web",
"volume": 6489240,
"estimated_value": 7154160
},
{
"cpc": 0.39,
"name": "web whatsapp",
"volume": 5626580,
"estimated_value": 5805620
},
{
"cpc": 0.27,
"name": "wa",
"volume": 3157130,
"estimated_value": 3245730
}
],
"traffic_band": "dominant",
"category_rank": 3,
"direct_visits": 2727939723,
"search_visits": 636887412,
"small_website": false,
"snapshot_date": "2026-09-01T00:00:00+00:00",
"social_visits": 73628603,
"top_countries": {
"BR": 0.197,
"ID": 0.074,
"IN": 0.156,
"MX": 0.053,
"PE": 0.043
},
"website_title": "WhatsApp | Secure and Reliable Free Private Messaging and Calling",
"brand_strength": "strong",
"change_3mo_pct": -0.2,
"change_mom_pct": 0.8,
"referral_visits": 106761474,
"traffic_sources": {
"mail": 0.026,
"paid": 0,
"direct": 0.741,
"search": 0.173,
"social": 0.02,
"referral": 0.029
},
"ai_traffic_level": "minimal",
"ai_traffic_detail": "Minimal AI traffic at 0.8% (~28,020,034 visits). Top: chatgpt.com (58%), gemini.google.com (8%), perplexity.ai (2%), copilot.microsoft.com (0%), claude.ai (0%), chat.deepseek.com (0%), grok.com (0%).",
"geo_concentration": "diversified",
"referral_strength": "weak",
"search_dependency": "low",
"consecutive_months": 1,
"engagement_quality": "moderate",
"brand_keyword_ratio": "3/5",
"website_description": "Use WhatsApp Messenger to stay in touch with friends and family. WhatsApp is free and offers simple, secure, reliable messaging and calling, available on phones all over the world.",
"country_rank_country": "IN",
"digital_health_label": "good",
"digital_health_score": 73,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 74% direct traffic. Brand keyword ratio: 3/5.",
"digital_health_detail": "Score 73: Engagement 64/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 8/100 (10%).",
"social_traffic_detail": "Low social traffic at 2% of total visits (~73,628,603 visits).",
"engagement_quality_score": 64,
"geo_concentration_detail": "Diversified traffic: BR (20%), IN (16%), ID (7%).",
"referral_strength_detail": "Weak referral strength at 3% of traffic (~106,761,474 visits).",
"search_dependency_detail": "Low search dependency at 17% of total traffic.",
"engagement_quality_detail": "Moderate engagement (64/100) with 62% bounce rate, 3.5 pages per visit, and 580-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/7848401c-3588-4b4f-bbfb-91ce41c707b0 \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"whatsapp.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.