WHOOP names Dirk-Jan "DJ" van Hameren Chief Marketing Officer as member base surpasses 3mln

{
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  "signal_type": "news",
  "signal_subtype": "hires",
  "detected_at": "2026-07-08T11:45:31+00:00",
  "company": {
    "name": "WHOOP",
    "domain": "whoop.com"
  },
  "data": {
    "url": "https://www.zawya.com/en/press-release/companies-news/whoop-names-dirk-jan-dj-van-hameren-chief-marketing-officer-as-member-base-surpasses-3mln-r1s7p1ny",
    "title": "WHOOP names Dirk-Jan \"DJ\" van Hameren Chief Marketing Officer as member base surpasses 3mln - ZAWYA",
    "contact": "Dirk-Jan van Hameren",
    "excerpt": "WHOOP, the human performance company, today named Dirk-Jan \"DJ\" van Hameren as Chief Marketing Officer. The appointment comes as WHOOP surpasses 3 million members worldwide after adding its latest one million members in just seven months. The former Nike Global Chief Marketing Officer and two-time Olympian joins WHOOP to help build the world's defining global brand for human performance and proactive health. Van Hameren spent more than three decades at Nike, where he rose from the mailroom at the company's European headquarters to become one of the most influential marketing leaders in the world. He served as NIKE Inc.’s Executive Vice President and Chief Marketing Officer, leading Nike's worldwide marketing organization. Van Hameren joins WHOOP as the company enters a period of unprecedented acceleration. Over more than a decade, WHOOP has earned the trust of the world's highest-performing athletes by helping them understand, train, and improve their performance. Today, WHOOP is bringing that same performance mindset to millions of people who want to live longer, healthier, higher-performing lives. That momentum is reflected in the company's growth. WHOOP recently surpassed 3 million members worldwide after adding its latest million members in just seven months. International membership has grown more than 11x since January 2023, and today 58% of members live outside the...",
    "summary": "WHOOP appointed Dirk-Jan \"DJ\" van Hameren as its new Chief Marketing Officer.",
    "location": "Boston, Massachusetts, USA",
    "planning": false,
    "image_url": "https://static.zawya.com/view/acePublic/alias/contentid/7cfab8a9-5433-4805-aa89-ad4beb64ce49/0/willanddj-png.jpeg?f=3%3A2",
    "job_title": "Chief Marketing Officer",
    "confidence": 0.95,
    "published_at": "2026-07-08T11:45:31Z",
    "location_data": [
      {
        "city": "Boston",
        "state": "Massachusetts",
        "region": "Northern America",
        "country": "United States",
        "continent": "Americas",
        "fuzzy_match": false
      }
    ],
    "effective_date": "2026-07-08",
    "job_title_tags": [
      "directors",
      "marketing"
    ],
    "article_sentence": "WHOOP, the human performance company, today named Dirk-Jan \"DJ\" van Hameren as Chief Marketing Officer."
  }
}

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curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"whoop.com","limit":20}'