zillowgroup.com traffic surged 29% to 275K monthly visits.
What happened
Emerging AI traffic at 1.1% (~3,167 visits). Top: chatgpt.com (83%), claude.ai (17%).
Extracted by Autobound
From the Signal API record- Signal
- Traffic surge
What this signalsTraffic trends often track demand, marketing spend and growth.
- Monthly visits
- 275,172
- Month over month
- +28.5%
- 3-month change
- +20.5%
- Global rank
- 144,494
- Top country
- US (88%)
- Trend
- Fluctuating
More from Zillow
- 8-KZillow appoints Rikki Tremblay as new Principal Accounting Officer, effective Sept 17, 20268-K
- In developmentZillow Resolves Federal Trade Commission Lawsuit, Reaffirming Partnership with Redfin and Expanding Access to Even More Housing Options for RentersIn development
- Web trafficzillowgroup.com received 280K monthly visits with traffic from 5 countries.Web traffic
- 10-QZillow expands mortgage platform, increasing borrowing capacity by $100M with key bank partners.10-Q
- EarningsZillow Group to Announce Second-Quarter 2026 Results Aug. 5Earnings
- 10-KZillow partners with competitors Redfin and Realtor.com to expand rental listings10-K
Latest signals at other companies
- Federal contractsAES$335K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsAT&T$359K federal contract from Department of Homeland SecurityFederal contracts
- Federal contractsEquinix$382K federal contract from Department of Homeland SecurityFederal contracts
The full record
From the Signal API recordNumbers
- Country rank
- 32,240
- Category rank
- 358
- Change, 3 months
- +20.5%
- Change, month over month
- +28.5%
- Digital health score
- 65
Details
- Measured month
- Apr 2026
- Category
- business_and_consumer_services/real_estate
- Mail visits
- 1,651
- Traffic band
- Developing
- Direct visits
- 143,089
- Search visits
- 45,679
- Small website
- No
- Snapshot date
- Apr 1, 2026
- Social visits
- 3,852
- Website title
- Zillow, Regional Leaders Launch Digital Tool to Help House Homeless
- Brand strength
- Strong
- Referral visits
- 74,847
- AI traffic level
- Emerging
- AI traffic detail
- Emerging AI traffic at 1.1% (~3,167 visits). Top: chatgpt.com (83%), claude.ai (17%).
- Geo concentration
- Highly concentrated
- Search dependency
- Low
- Consecutive months
- 1
- Engagement quality
- Moderate
- Brand keyword ratio
- 3/5
- Website description
- New tool helps the Housing Connector organization connect homeless with homes they can qualify for. Chauncey Williamson of Seattle was homeless for the last two years. He applied for 20 apartments, and each time he got his hopes up. But...
- Country rank country
- US
- Digital health label
- Good
- Social traffic level
- Low
- Brand strength detail
- Strong brand recognition with 52% direct traffic. Brand keyword ratio: 3/5.
Extraction
- Detected
- Jun 1, 2026
- signal_type
seo-traffic- signal_subtype
trafficSurge
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The API returns more than this page shows
This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the API
Signal
signal_nameValue in the APIassociationValue in the API
Show the full JSONHide the full JSONThe record on this page and the API request
GET /v1/signals/e7744b5e-bcd7-48b3-852c-1ee81537a38e returns this record as JSON. POST /v1/companies/enrich returns every signal for zillowgroup.com.
{
"signal_id": "e7744b5e-bcd7-48b3-852c-1ee81537a38e",
"signal_type": "seo-traffic",
"signal_subtype": "trafficSurge",
"detected_at": "2026-06-01T12:53:49.5+00:00",
"company": {
"name": "Zillow",
"domain": "zillowgroup.com"
},
"data": {
"trend": "fluctuating",
"summary": "zillowgroup.com traffic surged 29% to 275K monthly visits.",
"traffic": {
"2026-02-01": 228400,
"2026-03-01": 214078,
"2026-04-01": 275172
},
"category": "business_and_consumer_services/real_estate",
"relevance": 60,
"ai_traffic": {
"total_visits": 3167,
"top_platforms": [
{
"name": "chatgpt.com",
"rank": 1,
"share": 83.388
},
{
"name": "claude.ai",
"rank": 2,
"share": 16.612
}
],
"traffic_share": 0.011
},
"engagement": {
"bounce_rate": 0.292,
"pages_per_visit": 3.775,
"avg_visit_duration_seconds": 154
},
"global_rank": 144494,
"mail_visits": 1651,
"country_rank": 32240,
"top_keywords": [
{
"cpc": 0.38,
"name": "zillow",
"volume": 6563980,
"estimated_value": 19700
},
{
"cpc": 3.72,
"name": "zillow api",
"volume": 8850,
"estimated_value": 6380
},
{
"cpc": 0.51,
"name": "trulia",
"volume": 180690,
"estimated_value": 400
},
{
"cpc": 1.7,
"name": "zillow pro",
"volume": 1370,
"estimated_value": 400
},
{
"name": "zilow",
"volume": 55340,
"estimated_value": 390
}
],
"traffic_band": "developing",
"category_rank": 358,
"direct_visits": 143089,
"search_visits": 45679,
"small_website": false,
"snapshot_date": "2026-04-01T00:00:00+00:00",
"social_visits": 3852,
"top_countries": {
"IN": 0.006,
"MX": 0.044,
"NG": 0.009,
"NI": 0.006,
"US": 0.878
},
"website_title": "Zillow, Regional Leaders Launch Digital Tool to Help House Homeless",
"brand_strength": "strong",
"change_3mo_pct": 20.5,
"change_mom_pct": 28.5,
"referral_visits": 74847,
"traffic_sources": {
"mail": 0.006,
"paid": 0,
"direct": 0.52,
"search": 0.166,
"social": 0.014,
"referral": 0.272
},
"ai_traffic_level": "emerging",
"ai_traffic_detail": "Emerging AI traffic at 1.1% (~3,167 visits). Top: chatgpt.com (83%), claude.ai (17%).",
"geo_concentration": "highly_concentrated",
"referral_strength": "strong",
"search_dependency": "low",
"consecutive_months": 1,
"engagement_quality": "moderate",
"brand_keyword_ratio": "3/5",
"website_description": "New tool helps the Housing Connector organization connect homeless with homes they can qualify for. Chauncey Williamson of Seattle was homeless for the last two years. He applied for 20 apartments, and each time he got his hopes up. But Williamson was denied every apartment because of his credit history. “You want to be off [...]Read More...",
"country_rank_country": "US",
"digital_health_label": "good",
"digital_health_score": 65,
"social_traffic_level": "low",
"brand_strength_detail": "Strong brand recognition with 52% direct traffic. Brand keyword ratio: 3/5.",
"digital_health_detail": "Score 65: Engagement 68/100 (25%), Volume 75/100 (20%), Brand 100/100 (15%), Diversification 60/100 (15%), Rank 50/100 (15%), AI Readiness 11/100 (10%).",
"social_traffic_detail": "Low social traffic at 1% of total visits (~3,852 visits).",
"engagement_quality_score": 68,
"geo_concentration_detail": "Highly concentrated traffic: US (88%), MX (4%), NG (1%).",
"referral_strength_detail": "Strong referral strength at 27% of traffic (~74,847 visits).",
"search_dependency_detail": "Low search dependency at 17% of total traffic.",
"engagement_quality_detail": "Moderate engagement (68/100) with 29% bounce rate, 3.8 pages per visit, and 154-second average duration."
}
}
curl https://signals.autobound.ai/v1/signals/e7744b5e-bcd7-48b3-852c-1ee81537a38e \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"zillowgroup.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.