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3MCertification

The company behind Post-it notes has found an unlikely role in the AI buildout

What happened

3M's expanded beam optical connectivity technology was certified by Microsoft for use in its Azure data centers after several years of testing.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

In this article The industrial conglomerate best known for Post-it notes and Scotch tape has found an unlikely role in the artificial intelligence buildout. 3M has developed a technology called expanded beam optical connectivity that helps hyperscalers deploy fiber-optic networks faster as more demanding AI workloads drive the shift away from traditional copper networking. "It saves 85% of the installation time for hyperscalers," Brown said on CNBC's " Mad Money " Tuesday. "Time is money for hyperscalers." Unlike traditional point-to-point fiber connections, 3M's technology spreads light across a wider surface before reconnecting it, making the connections more resistant to dust and vibrations that can disrupt data transmission. Brown said the company has built a significant competitive advantage, with "100 patents in the space and another 50 pending." The technology recently cleared an important milestone after Microsoft certified it for use in its Azure data centers following several years of testing. Brown said 3M is also conducting trials with other hyperscalers while expanding manufacturing capacity. Cramer's Charitable Trust, the portfolio run by CNBC's Investing Club, owns shares of Microsoft. "So we're building a business here," Brown said. "I'm really excited." The expanded beam optical connectivity business remains a relatively small part of 3M's overall business...

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Extracted by Autobound

From the Signal API record
Event
Certification

What this signalsA new certification often shows a push toward larger or regulated customers.

Product
expanded beam optical connectivity
Recognition
Certified for use in Azure data centers

More certification signals at other companies

The full record

From the Signal API record

Topics and mentions

Product tags

  • general technology
  • future tech

Extraction

Confidence
95%
Detected
Jul 21, 2026
signal_type
news
signal_subtype
achieves_certification

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/7fe87bc3-844c-46db-43d0-84a8c1ba30cb returns this record as JSON. POST /v1/companies/enrich returns every signal for 3m.com.

{
  "signal_id": "7fe87bc3-844c-46db-43d0-84a8c1ba30cb",
  "signal_type": "news",
  "signal_subtype": "achieves_certification",
  "detected_at": "2026-07-21T22:57:46+00:00",
  "company": {
    "name": "3M",
    "domain": "3m.com"
  },
  "data": {
    "url": "https://www.cnbc.com/2026/07/21/3m-evolving-into-ai-play.html",
    "title": "The company behind Post-it notes has found an unlikely role in the AI buildout",
    "excerpt": "In this article The industrial conglomerate best known for Post-it notes and Scotch tape has found an unlikely role in the artificial intelligence buildout. 3M has developed a technology called expanded beam optical connectivity that helps hyperscalers deploy fiber-optic networks faster as more demanding AI workloads drive the shift away from traditional copper networking. \"It saves 85% of the installation time for hyperscalers,\" Brown said on CNBC's \" Mad Money \" Tuesday. \"Time is money for hyperscalers.\" Unlike traditional point-to-point fiber connections, 3M's technology spreads light across a wider surface before reconnecting it, making the connections more resistant to dust and vibrations that can disrupt data transmission. Brown said the company has built a significant competitive advantage, with \"100 patents in the space and another 50 pending.\" The technology recently cleared an important milestone after Microsoft certified it for use in its Azure data centers following several years of testing. Brown said 3M is also conducting trials with other hyperscalers while expanding manufacturing capacity. Cramer's Charitable Trust , the portfolio run by CNBC's Investing Club, owns shares of Microsoft. \"So we're building a business here,\" Brown said. \"I'm really excited.\" The expanded beam optical connectivity business remains a relatively small part of 3M's overall business...",
    "product": "expanded beam optical connectivity",
    "summary": "3M's expanded beam optical connectivity technology was certified by Microsoft for use in its Azure data centers after several years of testing.",
    "planning": false,
    "image_url": "https://image.cnbcfm.com/api/v1/image/107293036-1693279131609-gettyimages-1336037507-vcg111344656561.jpeg?v=1768911438&w=1920&h=1080",
    "confidence": 0.95,
    "recognition": "Certified for use in Azure data centers",
    "product_data": {
      "name": "expanded beam optical connectivity",
      "full_text": "expanded beam optical connectivity",
      "fuzzy_match": false
    },
    "product_tags": [
      "general_technology",
      "future_tech"
    ],
    "published_at": "2026-07-21T22:57:46Z",
    "article_sentence": "The technology recently cleared an important milestone after Microsoft certified it for use in its Azure data centers following several years of testing.",
    "related_company_name": "Microsoft",
    "related_company_domain": "microsoft.com"
  }
}

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