What changed on the page
The page changed “For the sixth year in a row” to “For the seventh year in a row” and retained the Great Place to Work certification and its 74% employee feedback result.
What this signalsWebsite changes often show new positioning, products or customers.
website-intelligencebrandingChangeGet every website changes signal for Altria and the companies you sell to, in the tools you already use.
Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Altria this week?”
The Signal API returns website changes signals for any list of companies as JSON, for your CRM, warehouse or app.
Sign up and spend your free credits on the companies you sell to.
This page shows a preview. The full website-intelligence record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/1a79ce49-8688-561b-8dbb-2c1de95cd94f returns this record as JSON. POST /v1/companies/enrich returns every signal for altria.com.
{
"signal_id": "1a79ce49-8688-561b-8dbb-2c1de95cd94f",
"signal_type": "website-intelligence",
"signal_subtype": "brandingChange",
"detected_at": "2026-08-16T00:00:00+00:00",
"company": {
"name": "Altria",
"domain": "altria.com"
},
"data": {
"summary": "Altria updated its Great Place to Work recognition to state that it has been certified as a Great Place to Work-Certified TM company for the seventh consecutive year.",
"evidence": "The page changed “For the sixth year in a row” to “For the seventh year in a row” and retained the Great Place to Work certification and its 74% employee feedback result.",
"relevance": 0.51,
"source_url": "http://www.altria.com/about-altria/awards-and-recognition?src=topnav",
"impact_rationale": "This reinforces Altria’s employee-value proposition and workplace culture, but does not indicate a new product, market expansion, leadership change, or other major strategic development."
}
}
curl https://signals.autobound.ai/v1/signals/1a79ce49-8688-561b-8dbb-2c1de95cd94f \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"altria.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.