Healthcare IT investment stays resilient despite SaaSpocalypse fears - Bain & Company and KLAS Research
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NEW YORK, Sept. 23, 2026 /PRNewswire/ -- US healthcare providers and payers will continue to invest heavily in healthcare IT amid operating headwinds and investor fears of a software "SaaSpocalypse," a new study from Bain & Company and KLAS Research reveals today. Bain/KLAS's annual survey of 303 US healthcare executives finds that nearly 95% of providers and payers alike rank software and digital technology among their top five strategic priorities, and most expect to increase spending. For the first time, this year's survey includes independent physician groups (ambulatory providers) as a distinct population alongside health systems (acute providers) and payers, offering a fuller picture of where healthcare IT dollars are flowing. The bar for investment, particularly on AI, has risen as executives now demand solutions tied to specific use cases with measurable returns and short time to value, rather than broad exploratory bets. Among providers and payers that have formal return thresholds, the most common hurdle is a return of 3.0 to 3.9 times the original investment. Meanwhile, incumbent moats, particularly around electronic health record (EHR) platforms, are proving resilient despite investor concerns that AI would erode incumbents' advantages. Nearly 80% of acute provider organizations surveyed, for example, believe GenAI advances will increase their switching costs or...
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