What was said
So Bear's choices are like optimized to just the e-com part of the business, which leaves out 80% of where their ads can make a difference. or in a traditional DSP, right? You would then optimize to like, like you said, like video, video completion rates or view, viewability. These are pretty poor proxies for trying to drive offline sales.
“So Bear's choices are like optimized to just the e-com part of the business, which leaves out 80% of where their ads can make a difference. or in a traditional DSP, right? You would then optimize to like, like you said, like video, video completion rates or view, viewability. These are pretty poor proxies for trying to drive offline sales.”
Ali ManningAdExchangerView
“And I think that where we seen some pressure from a Bayer perspective And you can definitely have conversations with growers about it and they tell you the same thing It just a good opportunity for them to save a few bucks and still really have some efficacy on their herbicide program”
Ali ManningAdExchangerView
“folks who have their own sprayers are able to take advantage of some of those generic opportunities. And that's where you see guys mostly, you know, they do go away from your typical mainstream herbicides in favor of some of those generics.”
Ali ManningAdExchangerView
“The challenge that we have with this AI world now is that somebody can be really in their mom basement and they can be staying up all night writing on Reddit and acting authoritative on certain topics that they really don know anything about And then if you searching for that the AI can grab that from Reddit and present it as you know, it's gospel, you know, it's real.”
Ali ManningAdExchangerView
“that's the balance that we have to strike is, you know, really getting that credible information out there in a way that's responsible, but also a way that, you know, really is leaner and faster than the person on Reddit that might have another intention for putting that content out there.”
Ali ManningAdExchangerView
What this signalsWhat leaders say on podcasts often shows their current priorities.
podcast-companypainPointDisclosedGet every podcast signal for Bayer and the companies you sell to, in the tools you already use.
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This page shows a preview. The full podcast-company record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.
Company
linkedin_urlValue in the APIindustriesValue in the APIemployee_count_lowValue in the APIemployee_count_highValue in the APIrevenueValue in the APIdescriptionValue in the APISignal
signal_nameValue in the APIassociationValue in the APIGET /v1/signals/3873fbe1-248d-5ec4-b8c2-6afae12dd23a returns this record as JSON. POST /v1/companies/enrich returns every signal for bayer.com.
{
"signal_id": "3873fbe1-248d-5ec4-b8c2-6afae12dd23a",
"signal_type": "podcast-company",
"signal_subtype": "painPointDisclosed",
"detected_at": "2026-08-24T10:25:01+00:00",
"company": {
"name": "Bayer",
"domain": "bayer.com"
},
"data": {
"is_ad": false,
"quotes": [
"So Bear's choices are like optimized to just the e-com part of the business, which leaves out 80% of where their ads can make a difference. or in a traditional DSP, right? You would then optimize to like, like you said, like video, video completion rates or view, viewability. These are pretty poor proxies for trying to drive offline sales.",
"And I think that where we seen some pressure from a Bayer perspective And you can definitely have conversations with growers about it and they tell you the same thing It just a good opportunity for them to save a few bucks and still really have some efficacy on their herbicide program",
"folks who have their own sprayers are able to take advantage of some of those generic opportunities. And that's where you see guys mostly, you know, they do go away from your typical mainstream herbicides in favor of some of those generics.",
"The challenge that we have with this AI world now is that somebody can be really in their mom basement and they can be staying up all night writing on Reddit and acting authoritative on certain topics that they really don know anything about And then if you searching for that the AI can grab that from Reddit and present it as you know, it's gospel, you know, it's real.",
"that's the balance that we have to strike is, you know, really getting that credible information out there in a way that's responsible, but also a way that, you know, really is leaner and faster than the person on Reddit that might have another intention for putting that content out there."
],
"timing": "ongoing_state",
"speaker": "Ali Manning",
"evidence": "So Bear's choices are like optimized to just the e-com part of the business, which leaves out 80% of where their ads can make a difference. or in a traditional DSP, right? You would then optimize to like, like you said, like video, video completion rates or view, viewability. These are pretty poor proxies for trying to drive offline sales.",
"headline": "Bayer · painPoint · ongoing_state (2026-08)",
"episode_id": "58519221868",
"event_date": "2026-08",
"episode_url": "https://adexchanger.libsyn.com/models-built-for-me",
"podcast_name": "AdExchanger",
"published_at": "2026-08-04",
"episode_title": "'Models Built For Me'",
"date_confidence": "inferred",
"speaker_relation": "counterparty",
"transcript_source": "transcript",
"recorded_at_estimate": "2026-08"
}
}
curl https://signals.autobound.ai/v1/signals/3873fbe1-248d-5ec4-b8c2-6afae12dd23a \
-H "X-API-KEY: $AUTOBOUND_API_KEY"curl -X POST https://signals.autobound.ai/v1/companies/enrich \
-H "X-API-KEY: $AUTOBOUND_API_KEY" \
-H "Content-Type: application/json" \
-d '{"domain":"bayer.com","limit":20}'Long text fields are shortened on this page.
Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.