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BirdProduct update

Bird introduced Google Analytics 4 consent-mode tracking with cookieless default behavior and runtime consent management.

Source

bird.co

What changed on the page

Added text states: “Google Analytics 4 (Consent Mode v2) - loads for every visitor with a cookieless default; the cookie banner upgrades/withdraws consent at runtime” and that EU/EEA defaults to cookieless pings until opt-in.

Extracted by Autobound

From the Signal API record
Signal
Product update

What this signalsWebsite changes often show new positioning, products or customers.

Page
/

The full record

From the Signal API record

Details

Why it matters
This indicates a shift toward privacy-compliant measurement and potentially more granular audience analytics, while consent controls can affect marketing attribution, remarketing, and compliance.

Extraction

Relevance
67%
Detected
Aug 19, 2026
signal_type
website-intelligence
signal_subtype
productUpdate

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The API returns more than this page shows

This page shows a preview. The full website-intelligence record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/247a8c91-0a7b-57dc-8b4e-2c4696f14845 returns this record as JSON. POST /v1/companies/enrich returns every signal for bird.co.

{
  "signal_id": "247a8c91-0a7b-57dc-8b4e-2c4696f14845",
  "signal_type": "website-intelligence",
  "signal_subtype": "productUpdate",
  "detected_at": "2026-08-19T00:00:00+00:00",
  "company": {
    "name": "Bird",
    "domain": "bird.co"
  },
  "data": {
    "summary": "Bird introduced Google Analytics 4 consent-mode tracking with cookieless default behavior and runtime consent management.",
    "evidence": "Added text states: “Google Analytics 4 (Consent Mode v2) - loads for every visitor with a cookieless default; the cookie banner upgrades/withdraws consent at runtime” and that EU/EEA defaults to cookieless pings until opt-in.",
    "relevance": 0.67,
    "source_url": "https://www.bird.co/",
    "impact_rationale": "This indicates a shift toward privacy-compliant measurement and potentially more granular audience analytics, while consent controls can affect marketing attribution, remarketing, and compliance."
  }
}

Long text fields are shortened on this page.

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