An MSP client shopped renewal licenses at CDW and believed CDW was cheaper, but CDW quotes exclude tax until invoiced, making the actual total about $4,000 higher than the MSP's post-tax quote.

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    "name": "CDW",
    "domain": "cdw.com"
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    "topics": [
      "licensing",
      "pricing",
      "taxes",
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    "post_id": "1x24jaa",
    "summary": "An MSP client shopped renewal licenses at CDW and believed CDW was cheaper, but CDW quotes exclude tax until invoiced, making the actual total about $4,000 higher than the MSP's post-tax quote.",
    "category": "pricing",
    "comments": [
      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pezbk7k/",
        "depth": 0,
        "score": 113,
        "author": "peoplepersonmanguy",
        "excerpt": "Show them how you are saving them money by showing them the totals with tax.\n\n Be a trusted partner.",
        "posted_at": "2026-10-10T03:31:57.000Z",
        "author_url": "https://www.reddit.com/user/peoplepersonmanguy/"
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      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pez92gm/",
        "depth": 0,
        "score": 32,
        "author": "03captain23",
        "excerpt": "Why can't you easily explain to them its because of tax?",
        "posted_at": "2026-10-10T03:15:23.000Z",
        "author_url": "https://www.reddit.com/user/03captain23/"
      },
      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pez80e0/",
        "depth": 0,
        "score": 28,
        "author": "Diligent_Tech_Bro",
        "excerpt": "I do an all in plan price and don’t line item licenses. I have the advantage of my business being less than 3 years old so I never did this.",
        "posted_at": "2026-10-10T03:08:24.000Z",
        "author_url": "https://www.reddit.com/user/Diligent_Tech_Bro/"
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      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pf1jtf0/",
        "depth": 0,
        "score": 20,
        "author": "RCG73",
        "excerpt": "Honestly don’t know why your upset. They are doing due diligence for their business. I would be overjoyed because it would give me a clear easy opportunity to show them in black and white how our partnership supports their business.",
        "posted_at": "2026-10-10T13:21:43.000Z",
        "author_url": "https://www.reddit.com/user/RCG73/"
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      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pez89n3/",
        "depth": 0,
        "score": 17,
        "author": "Gas_Drawls58",
        "excerpt": "Present your quotes like you do an invoice;\n\n Price per item\n\n Subtotal\n\n Taxes\n\n Total",
        "posted_at": "2026-10-10T03:10:06.000Z",
        "author_url": "https://www.reddit.com/user/Gas_Drawls58/"
      },
      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pez8bpv/",
        "depth": 0,
        "score": 5,
        "author": "octaviuspie",
        "excerpt": "In the UK we show all pricing ex VAT per line item with an ex VAT subtotal.\n\n VAT is shown as a subtotal on its own line\n\n That way the client knows and we don't need to call them an idiot.",
        "posted_at": "2026-10-10T03:10:27.000Z",
        "author_url": "https://www.reddit.com/user/octaviuspie/"
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      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pezael0/",
        "depth": 0,
        "score": 2,
        "author": "Active_Drawer",
        "excerpt": "Ex CDW, license quotes should show tax when taxable. They recently moved to Salesforce, but it shouldn't change much. Are these subscription licenses? M365, Adobe or upfront annual billers?\n\n Do they have the same billing address? I run into that often when comparing for customers. They demand to be billed to x location, but it's taxable there vs where the quote they got has another and it isn't.",
        "posted_at": "2026-10-10T03:24:14.000Z",
        "author_url": "https://www.reddit.com/user/Active_Drawer/"
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      {
        "url": "https://www.reddit.com/r/msp/comments/1x24jaa/comment/pf1wrqn/",
        "depth": 0,
        "score": 1,
        "author": "cap94",
        "excerpt": "Of course show them. I dont understand why your hesitant? Hey client cool the price you see on our quote already includes taxes. Here is CDW pricing and once you move forward with the purchase here is their prices with taxes - which is higher then our pricing. Do you still want us to price match?\" Lol",
        "posted_at": "2026-10-10T14:27:05.000Z",
        "author_url": "https://www.reddit.com/user/cap94/"
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    "evidence": [
      "[post] This week a client said they shopped quotes for licenses that are renewing at CDW and it was cheaper with them.",
      "[post] They sent the quote and it was cheaper because CDW doesn’t show the tax on the quotes, it’s done when it’s invoiced.",
      "[post] Our costs were actually cheaper since we include tax in quotes like idiots. We have a line item to show tax. So the total cost was cheaper. About 4k cheaper."
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    "post_text": "This week a client said they shopped quotes for licenses that are renewing at CDW and it was cheaper with them.\n\nThey made it seemed like I have been over charging them. Ripping them off.\n\nThey sent the quote and it was cheaper because CDW doesn’t show the tax on the quotes, it’s done when it’s invoiced.\n\nOur costs were actually cheaper since we include tax in quotes like idiots. We have a line item to show tax. So the total cost was cheaper. About 4k cheaper.\n\nThey asked me to price match, should I match CDW and not tell them? Or let them know we are already cheaper?\n\nThis is a legitimate question",
    "sentiment": "negative",
    "subreddit": "msp",
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    "post_title": "Client said I charge to much for licensing",
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