Clay and Marketbridge Partner to Modernize Enterprise Go-to-Market Execution for B2B Organizations

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  "detected_at": "2026-09-29T13:00:00+00:00",
  "company": {
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    "url": "https://www.globenewswire.com/news-release/2026/09/29/3370892/0/en/clay-and-marketbridge-partner-to-modernize-enterprise-go-to-market-execution-for-b2b-organizations.html",
    "title": "Clay and Marketbridge Partner to Modernize Enterprise Go-to-Market Execution for B2B Organizations",
    "excerpt": "BETHESDA, Md. and NEW YORK, Sept. 29, 2026 (GLOBE NEWSWIRE) -- Marketbridge , the Growth Company for Business, and Clay , the leading GTM infrastructure platform, today announced a strategic partnership that will help large enterprises transform buyer intelligence into coordinated revenue action and measurable growth. The partnership unites Clay’s data enrichment and orchestration platform with Marketbridge’s expertise in brand-to-demand and go-to-market (GTM) strategy, creative services, analytics, measurement, and organizational change. Together, both companies will help enterprises identify the buyer signals that matter and translate those signals into next-best actions and ultimately scale successful GTM programs. Large enterprises have made major investments in intent data and artificial intelligence (AI) without realizing measurable returns. Adding more technology and data will not solve that problem. The Commercial Display and IT Solutions division of LG Electronics USA is working with Marketbridge to pilot a Clay-powered workflow that turns Influ2 engagement signals into timely, personalized sales action. “We are excited about this new workflow solution because by connecting previously manual steps, we’re expecting to reduce speed to lead from one to two weeks to one business day - while improving data quality, buyer reach, and sales engagement,” said Paul Vitellaro...",
    "summary": "Clay and Marketbridge have announced a strategic partnership to help large enterprises transform buyer intelligence into coordinated revenue action and measurable growth.",
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    "published_at": "2026-09-29T13:00:00Z",
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