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Dunkin'New customer

Do you want your home to smell like Dunkin'? Now it can

What happened

Dunkin's new line of Febreze air fresheners will be sold exclusively at Walmart starting September 1.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Dunkin' lovers, rejoice! Now your homes and cars can smell like your favorite coffee shop. The coffee and doughnut chain announced a collaboration with Febreze that pairs "Febreze's odor-fighting power with fragrances inspired by some of Dunkin's most iconic coffee and bakery favorites." The lineup, available exclusively at Walmart beginning Sept. 1, features three scents that bring the aroma of Dunkin' into homes and cars nationwide: "For millions of people, the smell of Dunkin' is part of what makes the day feel like it's officially started," said Brian Gilbert, vice president of retail business development, Inspire Brands, in a news release. "Whether it's the aroma of a Vanilla Latte or a Strawberry Frosted Donut, our guests have an emotional connection to these iconic scents. Through this collaboration with Febreze, we're bringing those beloved Dunkin' scents into homes and cars in a completely new way." Dunkin' has also already brought back its fall menu, featuring seasonal favorites such as the Pumpkin Spice Signature Latte, Pumpkin Donut and Munchkin Donut Hole Treats, and the Maple Sugar Bacon Breakfast Sandwich. New items include an Alix Earle-Y Riser Meal, a limited-time breakfast combo inspired by the internet personality and "Dancing with the Stars" alum, and a new tiramisu-inspired drink lineup. "Fall is one of our most anticipated seasons at Dunkin', and we're...

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Extracted by Autobound

From the Signal API record
Event
New customer

What this signalsA new customer often means more work to staff, deliver and support.

Takes effect
Sep 1, 2026

More new customer signals at other companies

The full record

From the Signal API record

Extraction

Confidence
90%
Detected
Sep 1, 2026
signal_type
news
signal_subtype
signs_new_client

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/473d1174-9f50-835d-01fd-704ef94c89e7 returns this record as JSON. POST /v1/companies/enrich returns every signal for dunkindonuts.com.

{
  "signal_id": "473d1174-9f50-835d-01fd-704ef94c89e7",
  "signal_type": "news",
  "signal_subtype": "signs_new_client",
  "detected_at": "2026-09-01T13:02:00+00:00",
  "company": {
    "name": "Dunkin'",
    "domain": "dunkindonuts.com"
  },
  "data": {
    "url": "https://www.usatoday.com/story/money/2026/09/01/febreze-dunkin-scented-air-fresheners/91544773007/",
    "title": "Do you want your home to smell like Dunkin'? Now it can - USA Today",
    "excerpt": "Dunkin' lovers, rejoice! Now your homes and cars can smell like your favorite coffee shop. The coffee and doughnut chain announced a collaboration with Febreze that pairs \"Febreze's odor-fighting power with fragrances inspired by some of Dunkin's most iconic coffee and bakery favorites.\" The lineup, available exclusively at Walmart beginning Sept. 1, features three scents that bring the aroma of Dunkin' into homes and cars nationwide: “For millions of people, the smell of Dunkin’ is part of what makes the day feel like it’s officially started,” said Brian Gilbert, vice president of retail business development, Inspire Brands, in a news release. “Whether it’s the aroma of a Vanilla Latte or a Strawberry Frosted Donut, our guests have an emotional connection to these iconic scents. Through this collaboration with Febreze, we’re bringing those beloved Dunkin’ scents into homes and cars in a completely new way.\" Dunkin' has also already brought back its fall menu, featuring seasonal favorites such as the Pumpkin Spice Signature Latte, Pumpkin Donut and Munchkin Donut Hole Treats, and the Maple Sugar Bacon Breakfast Sandwich. New items include an Alix Earle-Y Riser Meal, a limited-time breakfast combo inspired by the internet personality and \"Dancing with the Stars\" alum , and a new tiramisu-inspired drink lineup. \"Fall is one of our most anticipated seasons at Dunkin', and we’re...",
    "summary": "Dunkin's new line of Febreze air fresheners will be sold exclusively at Walmart starting September 1.",
    "planning": false,
    "image_url": "https://www.usatoday.com/gcdn/authoring/authoring-images/2026/08/31/USAT/91546116007-febreze-x-dunkin-product-lineup.png?crop=1919,1079,x0,y0&width=1919&height=1079&format=pjpg&auto=webp",
    "confidence": 0.9,
    "published_at": "2026-09-01T13:02:00Z",
    "effective_date": "2026-09-01",
    "article_sentence": "1, features three scents that bring the aroma of Dunkin' into homes and cars nationwide: “For millions of people, the smell of Dunkin’ is part of what makes the day feel like it’s officially started,” said Brian Gilbert, vice president of retail business development, Inspire Brands, in a news release.",
    "related_company_name": "Walmart",
    "related_company_domain": "walmart.com"
  }
}

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