Gong discusses AI build vs. buy decisions, emphasizing maintenance, governance, and scaling challenges.

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  "company": {
    "name": "Gong",
    "domain": "gong.io"
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    "tags": [
      "Artificial Intelligence",
      "Corporate Strategy",
      "Pain Point",
      "Product Development",
      "Operations"
    ],
    "summary": "Gong discusses AI build vs. buy decisions, emphasizing maintenance, governance, and scaling challenges.",
    "post_url": "https://www.linkedin.com/posts/gong-io_the-biggest-mistake-in-the-ai-build-vs-activity-7492946184467005441-8VBs",
    "num_likes": 44,
    "post_text": "THE BIGGEST MISTAKE\n\nIn the AI build vs. buy debate?\n\nAsking \"Can we build it?\"\n\nIn 2026, the answer is almost always yes.\n\nThe better question is:\n\n\"Do we actually want to own it?\"\n\nBuilding the prototype is the easy part. Maintaining it, governing it, securing it, and scaling it across your business is where the real cost shows up.\n\nThat's one of the biggest takeaways from our conversation with leaders from G2, HubSpot, and Gong on how revenue teams are making AI build vs. buy decisions today.\n\nRead the full breakdown, including why the smartest teams are treating build vs. buy as a dial, not a binary decision.\n\n➡️ https://lnkd.in/gdGGWzBG",
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        "topic": "making AI build vs. buy decisions",
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        "topic": "maintaining AI systems",
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      {
        "topic": "securing AI systems",
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    "posted_date": "2026-08-11T14:13:02.585Z",
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    "competitors_mentioned": [
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