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Hy-VeePartnership

Hy-Vee strengthens veteran outreach with May initiatives.

What happened

Hy-Vee will partner with United Service Organization on May 31st '26.

Source

Article excerpt

Highlighted: the sentence this signal was extracted from

Hy-Vee strengthens veteran outreach with May initiatives. Hy-Vee is launching a series of initiatives in May to support veterans and active-duty service members, including in-store fundraising, free meals and community partnerships. April 30, 2026. 4:05 PM WEST DES MOINES, Iowa - Beginning in May, Hy-Vee stores are bolstering support for its country's military veterans and active-duty service members through several Hy-Vee Homefront initiatives. Hy-Vee Homefront Round Up: Starting May 1, Hy-Vee customers can round up their purchases to the nearest dollar throughout May to support organizations serving veterans, active-duty service members, and their families. The American Red Cross, Honor Flight Network, Hope for the Warriors, Operation First Response, and the Puppy Jake Foundation will receive the proceeds. Hy-Vee will match customer contributions up to $100,000. Free Coffee Every Wednesday in May: From 6-10 a.m. every Wednesday in May, veterans and active-duty service members are invited to pick up a free coffee at Hy-Vee stores with hot food service. Free Breakfast on May 20: From 6-10 a.m., Hy-Vee stores with hot food service will offer veterans and active-duty service members a free, buffet-style breakfast featuring eggs, biscuits and gravy, hash browns, and more. Care Packages for Service Members: In late May, Hy-Vee is partnering with the United Service...

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Extracted by Autobound

From the Signal API record
Event
Partnership

What this signalsA new partnership often opens integration and co-selling work.

Takes effect
May 31, 2026

More partnership signals at other companies

The full record

From the Signal API record

Details

Category
Partners with

Extraction

Confidence
12%
Detected
Apr 30, 2026
signal_type
news
signal_subtype
partners_with

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The API returns more than this page shows

This page shows a preview. The full news record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/0b5ee272-a7ac-46c8-a1dd-bb9542bafe00 returns this record as JSON. POST /v1/companies/enrich returns every signal for hy-vee.com.

{
  "signal_id": "0b5ee272-a7ac-46c8-a1dd-bb9542bafe00",
  "signal_type": "news",
  "signal_subtype": "partners_with",
  "detected_at": "2026-04-30T20:05:11+00:00",
  "company": {
    "name": "Hy-Vee",
    "domain": "hy-vee.com"
  },
  "data": {
    "url": "https://massmarketretailers.com/hy-vee-strengthens-veteran-outreach-with-may-initiatives",
    "title": "Hy-Vee strengthens veteran outreach with May initiatives.",
    "excerpt": "Hy-Vee strengthens veteran outreach with May initiatives.\n\nHy-Vee is launching a series of initiatives in May to support veterans and active-duty service members, including in-store fundraising, free meals and community partnerships.\n\nApril 30, 2026. 4:05 PM\n\nWEST DES MOINES, Iowa - Beginning in May, Hy-Vee stores are bolstering support for its country's military veterans and active-duty service members through several Hy-Vee Homefront initiatives.\n\nHy-Vee Homefront Round Up: Starting May 1, Hy-Vee customers can round up their purchases to the nearest dollar throughout May to support organizations serving veterans, active-duty service members, and their families. The American Red Cross, Honor Flight Network, Hope for the Warriors, Operation First Response, and the Puppy Jake Foundation will receive the proceeds. Hy-Vee will match customer contributions up to $100,000.\n\nFree Coffee Every Wednesday in May: From 6-10 a.m. every Wednesday in May, veterans and active-duty service members are invited to pick up a free coffee at Hy-Vee stores with hot food service.\n\nFree Breakfast on May 20: From 6-10 a.m., Hy-Vee stores with hot food service will offer veterans and active-duty service members a free, buffet-style breakfast featuring eggs, biscuits and gravy, hash browns, and more.\n\nCare Packages for Service Members: In late May, Hy-Vee is partnering with the United Service...",
    "summary": "Hy-Vee will partner with United Service Organization on May 31st '26.",
    "category": "partners_with",
    "found_at": "2026-04-30T20:05:11Z",
    "planning": false,
    "image_url": "https://storage.ghost.io/c/d5/56/d5565e70-3c67-4547-9c79-7758ce6fc700/content/images/size/w1200/2026/04/Hy-Vee-exterior.webp",
    "confidence": 0.1186,
    "published_at": "2026-04-30T20:05:11Z",
    "effective_date": "2026-05-31",
    "article_sentence": "Care Packages for Service Members: In late May, Hy-Vee is partnering with the United Service Organizations (USO) to distribute 5,000 hygiene kits to support deploying and active-duty service members across the Midwest."
  }
}

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