Lululemon forecasts softer 2026 amid demand strains, taps ex-ceo of Levi for board.
Article excerpt
Lululemon forecasts softer 2026 amid demand strains, taps ex-ceo of Levi for board. The company is looking for a permanent CEO Published Wed, Mar 18, 2026 · 10:19 AM * Lululemon has been grappling with a lack of design freshness, softer customer spending and competition from larger rivals. PHOTO: BLOOMBERG LULULEMON forecast 2026 revenue and profit below analysts' estimates on Tuesday and appointed a former chief of jeans maker Levi Strauss to the board, which is facing a proxy fight. The yoga gear maker also said it expects to offset "almost all" of the US import tariff impact as it looks to reduce markdowns and boost more full-price sales. Lululemon, known for its pricey leggings and athleisure clothing, has been grappling with a lack of design freshness, softer customer spending and competition from larger rivals such as Nike and upstarts, including Alo Yoga and Vuori. "A top priority for the management team as we enter the year is returning to full-price sales growth in North America... through a series of steps that include the inflection of product newness, SKU (stock keeping unit) reduction and rebalancing the inventory levels," interim co-CEO and chief financial officer Meghan Frank said on a post-earnings call. The athletic apparel maker is searching for a permanent CEO after Calvin McDonald's departure in January, while also navigating a proxy fight by its...
Keep reading with a free account
The rest of this article, and every signal for Lululemon, is in your free account.
Extracted from this sentence
Lululemon said it has appointed former Levi Strauss CEO Chip Bergh to its board, praising his "proven record of guiding successful transformations" and said that David Mussafer would not stand for re-election following his current term.